The Lomography London City Guide is Perfect for the Olympics
Vivian Lau — July 30, 2012 — World
References: lomography & lomography
The Lomography London City Guide is a creative way to show visitors around the vibrant city, just in time for the hectic Olympic month.
Following the release of highly popular City Guides of Vienna, Berlin and Hong Kong, Lomography is paying homage to London's vibrant culture, eats and landmarks by compiling thousands of analogue snapshots as well as tips to give you the most personalized experience possible. Over 50 Lomographers roamed the city for months on end, seeking out the sweetest spots, cheapest flea markets and best brunches to take you on an alternative ride through the bustling hub.
This incredible resource is 272 pages long and shows London through a rare artistic lens. It is available at an exhibition at the Museum of London.
Following the release of highly popular City Guides of Vienna, Berlin and Hong Kong, Lomography is paying homage to London's vibrant culture, eats and landmarks by compiling thousands of analogue snapshots as well as tips to give you the most personalized experience possible. Over 50 Lomographers roamed the city for months on end, seeking out the sweetest spots, cheapest flea markets and best brunches to take you on an alternative ride through the bustling hub.
This incredible resource is 272 pages long and shows London through a rare artistic lens. It is available at an exhibition at the Museum of London.
Trend Themes
1. Analog Travel Guides - The trend of using physical, analog travel guides instead of digital ones opens opportunities for creating new and unique experiences for tourists.
2. Crowdsourced Travel Recommendations - The trend of using crowdsourcing to gather recommendations from locals and travelers alike allows for the creation of personalized and authentic travel experiences.
3. Alternative Travel Experiences - The trend of seeking out and promoting alternative travel experiences offers opportunities for businesses to cater to a growing market of adventure-seekers.
Industry Implications
1. Tourism - The tourism industry can leverage the trend of analog travel guides and crowdsourced recommendations to create unique and personalized travel experiences for their customers.
2. Photography - The photography industry has an opportunity to create and market their own analog travel guides or offer photography tours that incorporate crowdsourced recommendations and alternative experiences.
3. Food and Drink - The food and drink industry can cater to tourists seeking out unique and alternative dining experiences by offering personalized recommendations based on crowdsourced data.
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