The Lohalo App Connects Users Based on Shared Interests
Mishal Omar — May 23, 2017 — Tech
References: itunes.apple & appolicious
Lohalo is a messaging app that encourages users to get out and meet new people, and it does this by connecting users by their locations and their shared interests.
The app is focused on allowing users to find friends in the area, or at the very least individuals who are interested in partaking in the same activities that they are. The app allows users to add tags about topics that interest them, with topics ranging from hiking and events, to ones that would allow users to find their lost dogs. People who have the same tags on their accounts, and that are within a 10 mile radius of the user, can message them directly to set up a meeting, or just simply chat.
The Lohalo app is broad in its potential, allowing users to cater to both their social needs, as well as more practical ones if necessary.
The app is focused on allowing users to find friends in the area, or at the very least individuals who are interested in partaking in the same activities that they are. The app allows users to add tags about topics that interest them, with topics ranging from hiking and events, to ones that would allow users to find their lost dogs. People who have the same tags on their accounts, and that are within a 10 mile radius of the user, can message them directly to set up a meeting, or just simply chat.
The Lohalo app is broad in its potential, allowing users to cater to both their social needs, as well as more practical ones if necessary.
Trend Themes
1. Interest-based Connecting Apps - There is an opportunity to create a messaging app that connects individuals based on their interests.
2. Location-based Social Networking - There is an opportunity to develop an app that connects individuals based on their shared location, potentially encouraging users to get out and meet new people.
3. Tag-based Networking - There is an opportunity to create social media apps that allow users to add customized tags about their interests to connect with like-minded individuals.
Industry Implications
1. Social Networking - The Social Networking industry can benefit from integrating location and interest-based features to connect users with similar interests within their local area.
2. Travel and Tourism - The Travel and Tourism industry can create an app that connects travelers with the locals who share their interests, promoting authentic experiences.
3. Marketing and Advertising - The Marketing and Advertising industry can leverage the interest-based approach of Lohalo to create targeted ads, promotions, and campaigns for businesses.
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