'Logos' by Mike Frederiqo Turns Fashion House Heads into Emblems
Michael Hines — October 8, 2013 — Fashion
References: mikefrederiqo & neatorama
Logos by Mike Frederiqo is a new series of illustrations featuring fashion icons and logos in ways you've never seen before. Frederiqo is a Dutch artist who recently turned SpongeBob SquarePants into a host of fashion icons, including Kanye West and Karl Lagerfeld. His newest work Logos is a series of fashion logos made out of the people who founded each brand.
Logos by Mike Frederiqo shows what the logos of Marc Jacobs, Ralph Lauren, Vogue, Yves Saint-Laurent, Louis Vuitton and Chanel would look like if they were made using the bodies of their founders. Some artistic liberties have been taken, as each founder is a contortionist in this series. Frederiqo's newest work should appeal to both fashionistas and art lovers with its fresh spin on some of the world's most iconic logos.
Logos by Mike Frederiqo shows what the logos of Marc Jacobs, Ralph Lauren, Vogue, Yves Saint-Laurent, Louis Vuitton and Chanel would look like if they were made using the bodies of their founders. Some artistic liberties have been taken, as each founder is a contortionist in this series. Frederiqo's newest work should appeal to both fashionistas and art lovers with its fresh spin on some of the world's most iconic logos.
Trend Themes
1. Fashion Icon Logos - Turning fashion brand logos into artistic renditions using the bodies of their respective founders presents an opportunity for innovative branding strategies.
2. Humanized Art - Creating human-like illustrations of inanimate objects creates a unique form of art that can be used to showcase different products and services.
3. Contortionist Marketing - Using contortionist performers in marketing campaigns presents an opportunity for companies to create attention-grabbing and memorable advertisements.
Industry Implications
1. Fashion - The fashion industry can utilize humanized fashion icon logos for advertising and marketing to attract new customers and retain current ones.
2. Marketing and Advertising - Marketing and advertising companies can use the concept of humanized art to create attention-grabbing campaigns for their clients.
3. Performing Arts - The performing arts industry can incorporate contortionist performers in their productions to create unique and visually appealing shows.
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