This Restaurant Specializes in Local and Seasonal Ingredients
Katherine Pendrill — September 9, 2015 — Lifestyle
'Dig Inn' is a new restaurant chain that specializes in local and seasonal ingredients. In recent years, a new breed of restaurants has emerged to cater to health-conscious consumers. Rather than offering the traditional selection of burgers and fries, these innovative new eateries provide consumers with wholesome and healthy choices.
The goal of the chain is to democratize the farm-to-table movement by ensuring that everyone has access to fresh food at affordable prices. Everything available at Dig Inn is made from locally sourced ingredients that are cooked fresh each day. Customers have the option to customize their own plate by choosing a base, a lean protein and a side dish. Because the menu is seasonal, customers can choose a different dish each time.
Dig Inn provides a more wholesome dining experience by giving customers the option to choose foods that are fresh and healthy.
The goal of the chain is to democratize the farm-to-table movement by ensuring that everyone has access to fresh food at affordable prices. Everything available at Dig Inn is made from locally sourced ingredients that are cooked fresh each day. Customers have the option to customize their own plate by choosing a base, a lean protein and a side dish. Because the menu is seasonal, customers can choose a different dish each time.
Dig Inn provides a more wholesome dining experience by giving customers the option to choose foods that are fresh and healthy.
Trend Themes
1. Local and Seasonal Ingredients - Disruptive innovation opportunity: Creating restaurants that specialize in offering locally sourced and seasonal ingredients to cater to health-conscious consumers.
2. Wholesome and Healthy Choices - Disruptive innovation opportunity: Developing innovative eateries that provide consumers with customizable, fresh, and healthy food options instead of traditional fast food.
3. Farm-to-table Movement - Disruptive innovation opportunity: Democratizing the farm-to-table movement by making locally sourced and affordable fresh food accessible to a wider audience.
Industry Implications
1. Restaurant - Disruptive innovation opportunity: Revolutionizing the restaurant industry by introducing concepts that offer locally sourced and customizable food options for health-conscious consumers.
2. Fast Food - Disruptive innovation opportunity: Transforming the fast food industry by redefining the traditional selection of burgers and fries to provide wholesome and healthy choices made from local and seasonal ingredients.
3. Food Delivery - Disruptive innovation opportunity: Disrupting the food delivery industry by incorporating locally sourced and seasonal ingredients in customizable meal options to cater to health-conscious customers.
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