The 'Let's Colour Project' Features Live Paint Performances
Armida Ascano — September 16, 2010 — Art & Design
References: letscolourproject & woostercollective
The Let's Colour Project is a collection of worldwide paint performances caught on video and shared with the masses. Featuring the well-known artist Matt W. Moore, the project is captured by the Directors Le Groupuscule.
Footage for the Let's Colour Project is extensive and detailed, with over 700,000 pictures edited as a stop-motion animation. Thus, this project is a combination of various art disciplines that is delighting spectators nationally.
Implications - Businesses who are able to share their products with customers in a public and interactive way will benefit in today's ever-evolving society. As more and more individuals lead hectic and busy lifestyles, there will be a large market for the consumption of products and services in easily accessible and instant forms. Businesses who can incorporate their products into people's lives in a stress-free manner will see beneficial results.
Footage for the Let's Colour Project is extensive and detailed, with over 700,000 pictures edited as a stop-motion animation. Thus, this project is a combination of various art disciplines that is delighting spectators nationally.
Implications - Businesses who are able to share their products with customers in a public and interactive way will benefit in today's ever-evolving society. As more and more individuals lead hectic and busy lifestyles, there will be a large market for the consumption of products and services in easily accessible and instant forms. Businesses who can incorporate their products into people's lives in a stress-free manner will see beneficial results.
Trend Themes
1. Live Performance Art - Companies can benefit from incorporating live performance art into their marketing strategies.
2. Interactive Marketing - Businesses who can interact with their customers in new and innovative ways will see positive results.
3. Stop-motion Animation - There is potential for businesses to create eye-catching content using creative animation techniques such as stop-motion.
Industry Implications
1. Marketing - Incorporating interactive wall paintings as a part of a larger marketing strategy can result in increased brand awareness and customer engagement.
2. Art - Opportunities exist for artists and designers to create interactive installations that blur the lines between art and advertising.
3. Animation and Film - The use of creative animation techniques such as stop-motion animation in advertisements can create a memorable and unique experience for customers.
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