Residents of a London Neighborhood Recruit Camille Walala
Kalin Ned — September 3, 2020 — Art & Design
References: camillewalala & dezeen
Designer Camille Walala has become quite popular due to her playful, vibrant, and eye-captivating artwork that adorns many streets and buildings. Gaining more recognition, she even did a collaboration with toy giant LEGO. Recently, the artist was commissioned by residents of London's Leyton neighborhood to overhaul an entire block with her stunning designs. The project was titled the 'Walala Parade' and it was entirely community-funded.
A total of £40,000 was raised for the initiative "as part of an appeal by east London street art collective Wood Street Walls." The neighborhood is home to a diverse immigrant population. Many citizens there identify as young creatives and as a result, commissioning Camille Walala to diversify the urban setting with her expressive visual language was quite fitting.
Image Credit: Tim Crocker, Wood Street Walls
A total of £40,000 was raised for the initiative "as part of an appeal by east London street art collective Wood Street Walls." The neighborhood is home to a diverse immigrant population. Many citizens there identify as young creatives and as a result, commissioning Camille Walala to diversify the urban setting with her expressive visual language was quite fitting.
Image Credit: Tim Crocker, Wood Street Walls
Trend Themes
1. Community-funded Artworks - Opportunity to tap into the growing trend of community-funded art projects by developing platforms and initiatives that connect artists with local communities.
2. Collaborations with Urban Artists - Disruptive potential in forging partnerships between brands and urban artists like Camille Walala to create unique and visually striking experiences that resonate with local communities.
3. Revitalizing Urban Spaces - Innovation opportunities exist in transforming neglected urban areas into visually appealing and vibrant spaces through the use of urban art projects like the Walala Parade.
Industry Implications
1. Art and Design - The art and design industry can benefit from the rise of community-funded art projects and collaborations with urban artists, leading to increased opportunities for artists and new visual experiences for communities.
2. Real Estate and Urban Development - Urban developers and real estate companies can incorporate urban art projects as a way to revitalize and enhance the appeal of their properties, attracting residents and customers to these spaces.
3. Community Engagement - Organizations focused on community engagement and urban development can embrace community-funded art projects as a means to empower local residents, foster creativity, and promote a sense of ownership and pride in the community.
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