The Ever Useful Lee ‘Never Wasted' Shopping Bag
Renee Ramsarran — February 11, 2011 — Art & Design
References: thinkhappy.biz & thedieline
The Lee ‘Never Wasted’ shopping bag is a fun representation of the “reduce, reuse, recycle” motto. They focus is on “reuse” with this design, although it has been made from recycled paper.
The clever little bag’s exterior has been transformed into a multitude of functional and entertaining things. This includes a ruler, a calendar and even a Snakes & Ladders board game. Grab some scissors to make use of the insanely creative Lee ‘Never Wasted’ shopping bag.
The clever little bag’s exterior has been transformed into a multitude of functional and entertaining things. This includes a ruler, a calendar and even a Snakes & Ladders board game. Grab some scissors to make use of the insanely creative Lee ‘Never Wasted’ shopping bag.
Trend Themes
1. Upcycling Revolution - The Lee 'Never Wasted' shopping bag represents a new trend of upcycling and reusing materials in creative ways.
2. Functional Design - Designing environmentally-friendly products with added functionalities, like the ruler, calendar, and board game integrated into the Lee 'Never Wasted' shopping bag concept, is a growing trend.
3. Eco-friendly Marketing - Marketing campaigns promoting eco-friendly products with unique designs, such as the Lee 'Never Wasted' shopping bag, targeting environmentally conscious consumers is a rising trend.
Industry Implications
1. Packaging Industry - The packaging industry can explore using recycled materials for creative and functional packaging of products inspired by designs like the Lee 'Never Wasted' shopping bag.
2. Retail Industry - Retailers can benefit from marketing and offering environmentally-friendly and multifunctional products, such as the Lee 'Never Wasted' shopping bag, that align with the needs and values of consumers.
3. Board Game Industry - The board game industry can explore creating and marketing games similar to the Snakes & Ladders game integrated into the Lee 'Never Wasted' shopping bag concept, which combines sustainability with entertainment and functionality.
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