Lazypants Offers a Range of Stylish Options for Work and Play
Meghan Young — May 11, 2013 — Fashion
References: shoplazypants & daintygirl
Lazypants offers the ultimate in sweatpant technology, as boldly stated on the brand's Facebook page. Undeniably comfortable just by the looks of it, Lazypants are also incredibly stylish. The fitness fashion fad may have died down a bit in the last few months, but that doesn't mean a person wouldn't want a sweatpant staple in the closet for both casual and not-so-casual days.
Designed in Toronto, Canada, and handcrafted in Istanbul, the Lazypants sweatpants are effortlessly chic. The Lazypants brand not only offers a range of colors and patterns when it comes to their sweatpants, it also boasts matching shorts and hoodies. Great for the whole family, Lazypants are versatile enough to be worn in the home or at the office.
Designed in Toronto, Canada, and handcrafted in Istanbul, the Lazypants sweatpants are effortlessly chic. The Lazypants brand not only offers a range of colors and patterns when it comes to their sweatpants, it also boasts matching shorts and hoodies. Great for the whole family, Lazypants are versatile enough to be worn in the home or at the office.
Trend Themes
1. Casual-chic Sweatpants - Disruptive innovation opportunity: Develop sustainable and eco-friendly materials for casual-chic sweatpants to appeal to environmentally conscious consumers.
2. Fitness Fashion Fad - Disruptive innovation opportunity: Create smart sweatpants that integrate fitness tracking technology to provide real-time health and fitness data for users.
3. Versatile Loungewear - Disruptive innovation opportunity: Design loungewear that seamlessly transitions from casual wear to professional attire, blurring the line between comfort and style.
Industry Implications
1. Fashion - Disruptive innovation opportunity: Explore the use of 3D printing technology in sweatpants production to enable customized designs and a more efficient manufacturing process.
2. Textile - Disruptive innovation opportunity: Develop innovative fabric technologies that enhance the comfort and performance of sweatpants, such as moisture-wicking and temperature-regulating materials.
3. Technology - Disruptive innovation opportunity: Collaborate with fitness tech companies to incorporate wearable technology into sweatpants, allowing users to track their workouts and monitor their health effortlessly.
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