Lauren Shimming Revamps A.B.'s Coffee and Crepes Take-Out Packaging
Francis Tiangson — March 21, 2011 — Marketing
References: laurenschimming & thedieline
Lauren Shimming, a student at the University of Kansas, has designed an eco-friendly way for patrons of A.B.'s Coffee and Crepes to take out the delicious pancake treat. The locally owned restaurant has been using typical Styrofoam clam shells for their take-out orders, but with Lauren Shimming's new design, its customers will leave with a contemporary crepe cone.
The idea for the new take-out packaging was inspired by origami folding cups. What Lauren Shimming did was take the folding aspect of origami and infused it with the traditional crepe cone, creating a package that can be sealed for people on the go. What's nice about Lauren Shimming's package design is that when you do finally decide to sit down and eat, the cone can be fully unfolded into a plate off of which you can eat.
The idea for the new take-out packaging was inspired by origami folding cups. What Lauren Shimming did was take the folding aspect of origami and infused it with the traditional crepe cone, creating a package that can be sealed for people on the go. What's nice about Lauren Shimming's package design is that when you do finally decide to sit down and eat, the cone can be fully unfolded into a plate off of which you can eat.
Trend Themes
1. Eco-friendly Packaging - Lauren Shimming's origami-inspired crepe cone packaging offers an eco-friendly alternative to traditional take-out containers.
2. Functional Packaging - The folding design of Lauren Shimming's packaging allows for easy handling and convenient consumption on-the-go.
3. Multipurpose Packaging - The crepe cone packaging can be transformed into a plate, eliminating the need for additional serving dishes.
Industry Implications
1. Food Packaging - The food packaging industry can explore innovative designs inspired by origami to provide more sustainable and functional solutions for take-out orders.
2. Fast Food - Fast food chains can adopt origami-inspired packaging for their products, offering customers an eco-friendly and convenient dining experience.
3. Catering Services - Catering services can benefit from crepe cone packaging, as it provides a versatile and practical option for serving and presenting food at events.
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