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Potent Laundry Detergents

Clean the Sky - Positive Eco Trends & Breakthroughs

This Concentrated Laundry Sauce is Capable of Washing Over 100 Loads

— July 30, 2015 — Eco
Peace Love & Bath's all-natural Sweet Pea Laundry Sauce is made from a simple blend fof borax, washing soda, water, fels naptha and scented essential oils upon request. Despite the formula being highly condensed, the 100 percent natural laundry solution is ideal for washing clothing for infants, people with sensitive skin or eczema.

Because the formula is so highly concentrated, consumers need only use a single tablespoon per each load of laundry, since the mixture will be diluted with water in the washing machine. In comparison to other laundry detergent liquids and powders, two quarts of this super laundry concentrate is enough to tackle around 128 loads of laundry.

With natural ingredients, ease of use, longevity and minimal plastic packaging waste, it's a wonder that laundry products like these aren't more widely available.
Trend Themes
1. Natural Laundry Solutions - Consumer demand for natural laundry products provides opportunities for companies to innovate and create eco-friendly yet effective laundry detergents.
2. Concentrated Laundry Detergents - The rise of concentrated laundry detergents is an opportunity for companies to provide more product in less packaging, reducing waste and appealing to eco-conscious consumers.
3. Sustainable Laundry Products - The shift towards sustainable laundry products, such as those with minimal packaging waste and natural ingredients, presents opportunities for companies to align with consumer values and differentiate themselves in the crowded laundry market.
Industry Implications
1. Home Cleaning Products - Companies in the home cleaning products industry can innovate by developing laundry solutions with natural ingredients and efficient packaging that appeal to environmentally-conscious consumers.
2. Consumer Goods - Innovation opportunities for consumer goods companies include developing new formulas for concentrated laundry detergents that reduce packaging waste while still effectively cleaning clothing.
3. Sustainable Packaging - The trend towards sustainable packaging creates opportunities for companies to develop eco-friendly laundry products with biodegradable packaging and minimal waste.
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