bareMinerals Launched a 'Latte Eyeshadow Palette' of Nude Hues
Riley von Niessen — May 3, 2018 — Fashion
References: ulta & bareminerals
Affordable beauty brand bareMinerals recently came out with a series of new eyeshadows that are a part of its 'Gen Nude' series, including the 'Latte Eyeshadow Palette.'
The palette comes with six different shades, all of which are varying hues of brown and gold -- reminiscent of the frothy espresso-based beverages that they're modeled after. This enables consumers to create highly wearable everyday looks with ease, as the combinations of shimmery and matte shades can instantly draw attention to the eyes and build depth without being too obvious.
All of the shades in the Latte Eyeshadow palette are formulated with "soothing cucumber extract, moisturizing borage oil and anti-oxidant rich algae," helping to nourish the skin while leaving plenty of pigment.
The palette comes with six different shades, all of which are varying hues of brown and gold -- reminiscent of the frothy espresso-based beverages that they're modeled after. This enables consumers to create highly wearable everyday looks with ease, as the combinations of shimmery and matte shades can instantly draw attention to the eyes and build depth without being too obvious.
All of the shades in the Latte Eyeshadow palette are formulated with "soothing cucumber extract, moisturizing borage oil and anti-oxidant rich algae," helping to nourish the skin while leaving plenty of pigment.
Trend Themes
1. Latte-inspired Eyeshadows - Incorporating food and beverage themes into cosmetic products provides an opportunity for unique and trendy color palettes.
2. Nude Hues - The popularity of nude shades in cosmetics presents an opportunity for brands to create versatile and everyday wearable products.
3. Soothing and Nourishing Formulas - Consumers value beauty products that not only enhance appearance but also offer skincare benefits, creating opportunity for cosmetics with added ingredients like cucumber extract and borage oil.
Industry Implications
1. Beauty and Cosmetics - The beauty industry can leverage the popularity of food and beverage-inspired cosmetics to create innovative eyeshadow palettes.
2. Fashion and Retail - Fashion and retail industries can collaborate with beauty brands to create cohesive product offerings that incorporate color trends like nude hues.
3. Wellness and Skincare - The wellness and skincare industry can explore the integration of nourishing ingredients in cosmetic products, catering to consumers seeking multitasking beauty solutions.
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