KAPITAL Launches its KOUNTRY Rework of Its Light Indigo Denim
Amy Duong — September 9, 2019 — Art & Design
References: kapital-webshop.jp & hypebeast
Japanese Americana brand KAPITAL introduced the latest KOUNTRY reconstruction of its special denim designs made by the imprint's own denim artisans. The label takes the 14 oz 5P OKABILLY Gypsy Patchwork Remake and adorns the entire piece in a washed indigo color.
The silhouette boasts a slim-fit with a deep rise and a subtle taper cut. The light indigo blue base foundation is decorated with a variety of bright patchwork that are sewed directly onto the pants. To do so, it also informs the design with vibrant stitching and different textures added by the patchwork. The embroidery highlights smiling faces and floral patterning before it is rounded off with KAPITAL branding details. Some of these accents can be found in the form of branded hardware, leather patches on the back, and the interior tags.
The silhouette boasts a slim-fit with a deep rise and a subtle taper cut. The light indigo blue base foundation is decorated with a variety of bright patchwork that are sewed directly onto the pants. To do so, it also informs the design with vibrant stitching and different textures added by the patchwork. The embroidery highlights smiling faces and floral patterning before it is rounded off with KAPITAL branding details. Some of these accents can be found in the form of branded hardware, leather patches on the back, and the interior tags.
Trend Themes
1. Reworked Denim - Opportunity for brands to repurpose and reconstruct denim garments using innovative techniques like patchwork and embroidery.
2. Artisanal Design - Growing demand for handcrafted, one-of-a-kind designs in the fashion industry, offering opportunities for skilled artisans and unique products for consumers.
3. Sustainable Fashion - Increasing consumer desire for eco-friendly and ethically-made fashion items, creating a market for brands that focus on upcycling and repurposing materials.
Industry Implications
1. Fashion - Incorporating reworked denim techniques into their collections to offer customers unique and sustainable fashion options.
2. Apparel Manufacturing - Utilizing artisanal techniques like patchwork and embroidery to create distinctive clothing pieces that stand out in the market.
3. Sustainable Lifestyle - Developing innovative approaches to repurposing textiles and reducing waste, providing consumers with eco-conscious alternatives in the fashion industry.
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