The Kodiak Chewy Granola Bars Come in Three Flavors
Michael Hemsworth — July 24, 2021 — Marketing
References: kodiakcakes & foodbev
The Kodiak Chewy Granola Bars are being launched by the US-based brand as a lineup of whole grain-infused snacks for consumers looking to satiate their hunger between meals. The bars come in three flavor options including S'mores, Chocolate and Double Chocolate, which are all crafted with 100% whole grain oats. The bars all feature seven-grams of protein per serving and boast a non-GMO recipe.
The Kodiak Chewy Granola Bars are being launched now via the brand's website as well as at retailers nationwide at a price point of $5.50 per box. The bars build on the increasing number of nutritious yet delicious snack products as consumers seek out ways to satisfy their hunger as well as their penchant for sweet treats.
The Kodiak Chewy Granola Bars are being launched now via the brand's website as well as at retailers nationwide at a price point of $5.50 per box. The bars build on the increasing number of nutritious yet delicious snack products as consumers seek out ways to satisfy their hunger as well as their penchant for sweet treats.
Trend Themes
1. Whole Grain Snack Foods - The trend of incorporating whole grains and non-GMO ingredients in snack foods presents an opportunity for new product development and marketing.
2. Healthy Sweet Treats - The trend of consumers seeking healthier snack options that still satisfy their cravings for sweets creates an opportunity for innovation in the confectionery industry.
3. Convenient Protein Sources - The trend of consumers seeking protein-rich snacks presents an opportunity for new product development in the convenience food industry.
Industry Implications
1. Snack Food Manufacturing - Companies in this sector can capitalize on the trend of incorporating whole grains and non-GMO ingredients in snack foods to develop new product lines or reposition existing products.
2. Confectionery Manufacturing - Manufacturers in this industry can focus on developing healthy sweet treats to appeal to increased consumer demand for nutritious yet indulgent snacks.
3. Convenience Food Manufacturing - Companies in this sector can focus on developing protein-rich snack options to offer consumers convenient and healthy choices.
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