The No. 1 Captured the Lives of People Living in 1888
Akihiko Tse — October 16, 2013 — Tech
References: flickr & designtaxi
To mark the 125th year since Kodak was first founded and introduced the world’s first consumer camera—the Kodak No. 1—a series of photographs have been uploaded that document the everyday lives of people who lived in 1888.
In what was the first point and shoot camera that was advertized with the slogan, “You Press the Button, We Do the Rest,” the Kodak No. 1 came preloaded with 100 exposures, and cost about $25, or around $600 if adjusted for current values.
In the series, uploaded to the National Media Museum, people from different walks of life are seen playing in lakes, reading a book, rowing a boat and resting. The monochromatic, retro feel of the photographs, while seemingly ordinary, is a timely reminder of how far cameras have come, given how ubiquitous they are now on our phones and with our portable DSLR cameras.
In what was the first point and shoot camera that was advertized with the slogan, “You Press the Button, We Do the Rest,” the Kodak No. 1 came preloaded with 100 exposures, and cost about $25, or around $600 if adjusted for current values.
In the series, uploaded to the National Media Museum, people from different walks of life are seen playing in lakes, reading a book, rowing a boat and resting. The monochromatic, retro feel of the photographs, while seemingly ordinary, is a timely reminder of how far cameras have come, given how ubiquitous they are now on our phones and with our portable DSLR cameras.
Trend Themes
1. Retro Photography - Opportunity to create retro-themed photography products and services.
2. Nostalgia Marketing - Chance to leverage nostalgia in marketing campaigns for products and services.
3. Preserving History - Potential for businesses to offer services or products that document and preserve historical moments.
Industry Implications
1. Photography - Photography companies can create retro-themed cameras or offer services that recreate vintage photographs.
2. Marketing - Marketing agencies can use nostalgia as a strategy to connect with consumers and promote products or services.
3. Archiving - Archiving companies can offer services to preserve historical photographs and documents for individuals or organizations.
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