Tom Daley Launches a Playful Knit Collection & Kits
Kalin Ned — January 10, 2022 — Pop Culture
References: bytomdaley
This knitting kit will not only leave you with a playful toy, but it will also give you some practice in the craft and, potentially, allow you to gain some meditative time. The kit, which is part of an extensive line of knitwear, is offered by Tom Daley who during lockdown "said that he'd taken to knitting to help with mindfulness." The collection is playfully titled 'Made with Love by Tom Daley."
The flamingo knitting kit is titled 'Elvis.' It contains 300g of The Chunky One yarn that the buyer can choose the color of, three 100g of The Chunky One yarns in Robbie Red, Aqua Blue, and Limoncello, as well as 200g of The Chunky One yarn in Tokyo Blue. Other things include 200g polyester toy stuffing, 7mm x 35cm knitting needles, a Darning needle, and a pattern.
Image Credit: By Tom Daley
The flamingo knitting kit is titled 'Elvis.' It contains 300g of The Chunky One yarn that the buyer can choose the color of, three 100g of The Chunky One yarns in Robbie Red, Aqua Blue, and Limoncello, as well as 200g of The Chunky One yarn in Tokyo Blue. Other things include 200g polyester toy stuffing, 7mm x 35cm knitting needles, a Darning needle, and a pattern.
Image Credit: By Tom Daley
Trend Themes
1. Knitting Kits for Mindfulness - The trend of offering themed knitting kits for mindfulness and mental relaxation presents an opportunity for the health and wellness industry to incorporate crafting into their services.
2. Customizable Chunky Yarn - The trend of offering customizable color options for chunky yarn presents an opportunity for the textile industry to incorporate personalized product offerings.
3. Celebrities as Hobby Influencers - The trend of celebrities promoting their hobbies on social media presents an opportunity for the entertainment industry to partner with product lines and expand merchandise offerings beyond traditional channels.
Industry Implications
1. Health and Wellness - The mindfulness trend associated with knitting kits presents an opportunity for the health and wellness industry to incorporate crafting into their services.
2. Textile - The trend of offering customizable color options for chunky yarn presents an opportunity for the textile industry to incorporate personalized product offerings.
3. Entertainment - The trend of celebrities promoting hobbies and merchandise offerings on social media presents an opportunity for the entertainment industry to partner with product lines and reach audiences in new ways.
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