Nescafé's KitKat-Flavored Latte Brings an Indulgent Twist
Georgia Wray Norsten — December 16, 2024 — Lifestyle
References: foodbev
Nescafé is delighting coffee lovers across the UK with its new KitKat-flavored instant latte mix, combining the smooth, creamy taste of Nescafé coffee with the iconic chocolatey-wafer flavor of KitKat.
Each sachet delivers an indulgent frothy latte experience with real milk sourced from UK dairy farms, offering a café-quality treat in the comfort of your home. At under 100 calories per serving, it’s the perfect guilt-free indulgence for those mid-morning breaks or afternoon pick-me-ups.
This launch is part of Nescafé’s successful collaboration series with Nestlé confectionery, including the popular 'Aero Peppermint Mocha' and 'Quality Street Green Triangle Mocha.' Ingrid Hayes, Nescafé’s marketing director, says the unique chocolatey-wafer flavor perfectly complements their aromatic coffee.
Conveniently packaged in single-serve sachets, the 'KitKat Latte' is now available nationwide, promising coffee lovers a quick, delicious, and nostalgic experience.
Each sachet delivers an indulgent frothy latte experience with real milk sourced from UK dairy farms, offering a café-quality treat in the comfort of your home. At under 100 calories per serving, it’s the perfect guilt-free indulgence for those mid-morning breaks or afternoon pick-me-ups.
This launch is part of Nescafé’s successful collaboration series with Nestlé confectionery, including the popular 'Aero Peppermint Mocha' and 'Quality Street Green Triangle Mocha.' Ingrid Hayes, Nescafé’s marketing director, says the unique chocolatey-wafer flavor perfectly complements their aromatic coffee.
Conveniently packaged in single-serve sachets, the 'KitKat Latte' is now available nationwide, promising coffee lovers a quick, delicious, and nostalgic experience.
Trend Themes
1. Flavor Fusion Products - The rise of flavor fusion products showcases the potential for blending iconic tastes, like chocolate and coffee, to create unique and memorable consumer experiences.
2. Home Café Experiences - The growing trend towards creating café-quality beverages at home opens up innovative opportunities in the instant beverage market, focusing on convenience without sacrificing quality.
3. Single-serve Convenience - The increasing popularity of single-serve product formats highlights demand for quick and easy preparation while maintaining portion control and reducing waste.
Industry Implications
1. Food and Beverage - The food and beverage industry is embracing nostalgia and flavor experimentation, which can attract consumers seeking familiar yet innovative taste experiences.
2. Dairy Products - Dairy producers are finding new applications and collaborations in the instant drink market, expanding the possibilities for dairy-based convenience products.
3. Convenience Foods - The convenience foods sector continues to innovate with quick-preparation products that combine both indulgence and dietary considerations, meeting modern consumer needs.
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