KITH and Vault by Vans Join Forces on a Footwear Capsule
References: kith & highsnobiety
KITH and Vault by Vans work in collaboration on a new collection of intricately designed footwear options. It takes on the signature OG Classic Slip-On LX and the OG Authentic LX silhouettes as the base foundation of the shoes.
Arriving for the Summer 2022 season, the inspiration stems from needlepoint canvases, which give it that delicate and careful pattern throughout the uppers. The sizing notably runs for both adults and kids and the intricate prints boast the names "Medallion," "Azulejo Tile," and "Vintage Rose." It has neutral tonal bases with cream, navy, or white set as the undertones before it is decorated with different patterns across. Co-branding details can be seen printed on the insoles.
Image Credit: KITH
Arriving for the Summer 2022 season, the inspiration stems from needlepoint canvases, which give it that delicate and careful pattern throughout the uppers. The sizing notably runs for both adults and kids and the intricate prints boast the names "Medallion," "Azulejo Tile," and "Vintage Rose." It has neutral tonal bases with cream, navy, or white set as the undertones before it is decorated with different patterns across. Co-branding details can be seen printed on the insoles.
Image Credit: KITH
Trend Themes
1. Intricate-patterned Footwear - Opportunities for fashion brands and designers to create unique and intricate patterns on footwear with a focus on breathability.
2. Collaborative Footwear Collection - Opportunities for brands to collaborate on limited-edition footwear collections that combine unique design elements and branding.
3. Multigenerational Footwear Sizing - Opportunities for footwear brands to offer sizing options for both adults and kids in the same intricate designs.
Industry Implications
1. Fashion - Fashion brands can innovate by incorporating intricate pattern design elements on more types of footwear.
2. Footwear - Opportunities for footwear brands to collaborate on limited-edition collections with unique design elements to differentiate from competitors.
3. Retail - Retailers can benefit from offering limited-edition exclusive footwear collections that attract consumers of all ages.
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