DoorDash's Kitchens Without Borders Supports Refugee Businesses
Jana Pijak — March 28, 2019 — Social Good
References: kitchenswithoutborders & blog.doordash
DoorDash, the top on-demand platform for door-to-door delivery, just unveiled its Kitchens Without Borders initiative which aims to empower immigrant and refugee restaurant owners. The company has launched a dedicated Kitchens Without Borders channel which spotlights stories from local business within the San Francisco Bay Area -- featuring interviews with restaurant owners who immigrated to the United States for the chance at a better life.
Spotlighting eateries like Sweet Lime Thai Cuisine, Besharam, Onigilly, Los Cilantros, Sabores Del Sur, West Park Farm & Sea, Little Green Cyclo, Afghan Village, D’Maize, and Z Zoul Cafe, the channel allows refugee and immigrant business owners to share inspiring success stories while revealing the unique, cultural aspect of each location.
"When you start understanding the stories of these makers and builders in our cities, you start feeling more and more belonging to the place that you live in. At the end of the day, fostering those connections and inspiring people to support local business owners of all backgrounds is our American dream — and what DoorDash will always stand for." said Tony Xu, CEO and co-founder of DoorDash in a recent statement while also describing his own family's journey from China to America and his own mom's experience running a Chinese food restaurant.
Spotlighting eateries like Sweet Lime Thai Cuisine, Besharam, Onigilly, Los Cilantros, Sabores Del Sur, West Park Farm & Sea, Little Green Cyclo, Afghan Village, D’Maize, and Z Zoul Cafe, the channel allows refugee and immigrant business owners to share inspiring success stories while revealing the unique, cultural aspect of each location.
"When you start understanding the stories of these makers and builders in our cities, you start feeling more and more belonging to the place that you live in. At the end of the day, fostering those connections and inspiring people to support local business owners of all backgrounds is our American dream — and what DoorDash will always stand for." said Tony Xu, CEO and co-founder of DoorDash in a recent statement while also describing his own family's journey from China to America and his own mom's experience running a Chinese food restaurant.
Trend Themes
1. Empowering Immigrant and Refugee Entrepreneurs - Disruptive innovation opportunity: Develop support programs and initiatives that empower and uplift immigrant and refugee entrepreneurs in various industries.
2. Promoting Cultural Diversity in Business - Disruptive innovation opportunity: Create platforms and channels that highlight and celebrate the cultural diversity and unique offerings of local businesses owned by immigrants and refugees.
3. Building Stronger Connections Between Communities and Local Restaurants - Disruptive innovation opportunity: Develop technologies and platforms that facilitate stronger connections and support between communities and local restaurants, promoting a sense of belonging and community engagement.
Industry Implications
1. Food and Beverage - Disruptive innovation opportunity: Create specialized programs, financing options, and marketing platforms to support and promote immigrant and refugee-owned restaurants.
2. Technology - Disruptive innovation opportunity: Develop innovative technologies, apps, and delivery platforms specifically designed to cater to the needs of immigrant and refugee-owned restaurants.
3. Social Impact - Disruptive innovation opportunity: Build social impact programs and initiatives that foster connections and support for immigrant and refugee-owned businesses, contributing positively to local communities.
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