The Katy Perry Doll
Sandra Winn — October 1, 2008 — Life-Stages
Mega-singer Katy Perry, who upset her parents with her “I Kissed a Girl” video, has become such an icon that she was deemed worthy of doll status. The Limited Edition Katy Perry Doll is ironically the same company that made the dolls used in her “UR So Gay” video. Integrity Toys, created this celebrity figurine along with Jason Wu and Katie Perry herself.
Due to the popularity of the Katy Perry doll, Integrity Toys sold out due to pre-initial orders. However, do not despair if you want to get your hands on the figurine. You can add your name, physical address, and email addy to their waiting list.
Due to the popularity of the Katy Perry doll, Integrity Toys sold out due to pre-initial orders. However, do not despair if you want to get your hands on the figurine. You can add your name, physical address, and email addy to their waiting list.
Trend Themes
1. Limited Edition Celebrity Dolls - The trend of creating limited edition celebrity dolls presents an opportunity for companies to capitalize on the popularity of iconic figures.
2. Collaborative Celebrity Figurines - The trend of collaborating with celebrities to create figurines offers a disruptive innovation opportunity for brands to create unique collectible items.
3. Collectible Pop Culture Merchandise - The trend of creating collectible merchandise based on popular culture icons provides a lucrative opportunity for businesses to cater to fans and collectors.
Industry Implications
1. Toy Manufacturing - The toy manufacturing industry has the opportunity to tap into the market for limited edition celebrity dolls and collaborate with celebrities to create unique figurines.
2. Entertainment Merchandise - The entertainment merchandise industry can capitalize on the trend of creating collectible pop culture merchandise, offering fans and collectors unique and exclusive items.
3. E-commerce - The e-commerce industry has the opportunity to facilitate the sale and distribution of limited edition celebrity dolls, making them accessible to a wider audience.
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