Rocksteady Creates Toys to Help Kids Grow and Learn
Tanner Fitz — March 28, 2018 — Life-Stages
Rocksteady Stepping Stones are kids balance toys that sparks a child's imagination and need for physical activity. With the versatility of indoor and outdoor use, these stepping stones are perfect for any family. They include three sizes: two small, two large and two extra-large stones. Derived from the creator's love of hiking and the outdoors, the balance toys for kids were envisioned as a way to bring this nostalgia to kids who couldn't experience it naturally.
By using the river rock-inspired forms, kids can learn the basics of trekking through the outdoors without leaving their own home. With so many toy companies focused on distracting, this company is disrupting the industry by focusing on interacting; the earlier a child is able to interact with the world around them, the more prepared they will be when they are older.
By using the river rock-inspired forms, kids can learn the basics of trekking through the outdoors without leaving their own home. With so many toy companies focused on distracting, this company is disrupting the industry by focusing on interacting; the earlier a child is able to interact with the world around them, the more prepared they will be when they are older.
Trend Themes
1. Interactive Toys for Kids - Rocksteady's balance toys disrupt the toy industry by prioritizing interaction and engagement over distraction.
2. Indoor-outdoor Play - The versatility of Rocksteady's balance toys creates a trend towards play that can be enjoyed both inside and outside.
3. Nature-inspired Toys - Rocksteady's balance toys tap into the trend of bringing elements of nature into children's play experiences.
Industry Implications
1. Toy Manufacturing - The toy manufacturing industry has an opportunity to create more interactive and nature-inspired toys like Rocksteady's balance stones.
2. Childcare and Early Education - Childcare and early education industries can incorporate Rocksteady's balance toys as tools for physical activity and skill development.
3. Family Entertainment - The family entertainment industry can incorporate Rocksteady's balance toys in indoor and outdoor play areas to provide interactive and engaging experiences for children.
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