Keeners Car Wash Helps Homeless Youth Get Back on Their Feet
Elise Ying-Hei Ho — February 5, 2013 — Social Good
References: keenerscarwash
Owned by Family Services of Greater Vancouver, Keeners Car Wash is a social enterprise that hopes to help at-risk and homeless youth by using environmentally friendly and sustainable practices.
Keeners Car Wash employs homeless youth and targets corporate and car share services. Using biodegradable products as well as biodiesel-powered steam cleaning technology, Keeners Car Wash requires less than five litres of water -- the equivalent of 12 cups -- to effectively clean the exterior of one vehicle. While creating jobs for at-risk youth around the city, the social business simultaneously donates its net profits to support Direction Youth Services Center, a similar foundation that provides immediate services and necessities along with long-term support for endangered youth.
Contact Information
Keeners Car Wash website
Keeners Car Wash Facebook
Keeners Car Wash Twitter
Keeners Car Wash Google+
Keeners Car Wash LinkedIn
Keeners Car Wash employs homeless youth and targets corporate and car share services. Using biodegradable products as well as biodiesel-powered steam cleaning technology, Keeners Car Wash requires less than five litres of water -- the equivalent of 12 cups -- to effectively clean the exterior of one vehicle. While creating jobs for at-risk youth around the city, the social business simultaneously donates its net profits to support Direction Youth Services Center, a similar foundation that provides immediate services and necessities along with long-term support for endangered youth.
Contact Information
Keeners Car Wash website
Keeners Car Wash Facebook
Keeners Car Wash Twitter
Keeners Car Wash Google+
Keeners Car Wash LinkedIn
Trend Themes
1. Social Enterprise - The trend of businesses that prioritize social impact alongside profits can be seen in Keeners Car Wash, which employs homeless youth and donates net profits to support at-risk youth services.
2. Environmentally Friendly Practices - Keeners Car Wash demonstrates the trend of using biodegradable products and biodiesel-powered steam cleaning technology to reduce water consumption and minimize negative environmental impacts.
3. Youth Employment - The trend of businesses providing job opportunities for at-risk and homeless youth can be observed in Keeners Car Wash, which aims to help young individuals get back on their feet by providing employment and support.
Industry Implications
1. Car Wash Services - The car wash industry has the potential to embrace disruptive innovation by integrating environmentally friendly practices, hiring at-risk youth, and donating profits to support social causes.
2. Social Services - Social service organizations focusing on youth support and empowerment can explore innovative partnerships with businesses like Keeners Car Wash to create employment opportunities and generate funding for their programs.
3. Environmental Technology - The environmental technology sector can find disruptive innovation opportunities by developing and promoting sustainable solutions for the car wash industry, such as biodegradable products and biodiesel-powered steam cleaning technology.
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