The KEDS 2010 Spring/Summer Collection Makes Feet the Focus
Robyn Currie — May 28, 2010 — Fashion
The KEDS 2010 Spring/Summer collection has dropped and it is chock-full of kicks that will be as great on a boat as they are on the street.
This capsule collection includes both chukka and champion styles, and a variety of patterns in different colorways. Although some styles were previously only available in Japan, the KEDS 2010 Spring/Summer will be fully unveiled at limited stores throughout the U.S. in the coming weeks.
Implications - Personally, it's hard for me to look at the KEDS 2010 Spring/Summer Collection and not imagine myself in many of these kicks. Not only do they exude the 'classic' aesthetic that excites streetwear aficionados around the world, they also have a classy feel that makes wearing these shoes with dress clothes plausible. That, my friends, is versatility.
This capsule collection includes both chukka and champion styles, and a variety of patterns in different colorways. Although some styles were previously only available in Japan, the KEDS 2010 Spring/Summer will be fully unveiled at limited stores throughout the U.S. in the coming weeks.
Implications - Personally, it's hard for me to look at the KEDS 2010 Spring/Summer Collection and not imagine myself in many of these kicks. Not only do they exude the 'classic' aesthetic that excites streetwear aficionados around the world, they also have a classy feel that makes wearing these shoes with dress clothes plausible. That, my friends, is versatility.
Trend Themes
1. Versatile Footwear - The KEDS 2010 Spring/Summer Collection showcases versatile footwear that can be worn with both streetwear and dress clothes, creating new style possibilities.
2. Limited Edition Collections - The release of limited edition collections, like the KEDS 2010 Spring/Summer Collection, creates a sense of exclusivity and urgency among sneaker enthusiasts, driving demand.
3. International Influences - The inclusion of styles previously only available in Japan in the KEDS 2010 Spring/Summer Collection highlights the growing trend of incorporating international influences into footwear design.
Industry Implications
1. Footwear - The versatile and stylish designs of the KEDS 2010 Spring/Summer Collection present opportunities for innovative footwear brands to tap into the growing demand for versatile and fashionable sneakers.
2. Fashion Retail - The release of limited edition collections, like the KEDS 2010 Spring/Summer Collection, can create excitement and drive foot traffic to retail stores, offering opportunities for fashion retailers to boost sales.
3. Fashion Design - The international influences seen in the KEDS 2010 Spring/Summer Collection highlight the opportunity for fashion designers to incorporate diverse cultural elements into their designs, appealing to a wider range of consumers.
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