Karl Lagerfeld Declares Bling D.O.A.
Going Like Sixty — January 17, 2009 — Marketing
References: nymag
I am pleased to announce today that the final arbiter of what is fashionable, Karl Lagerfeld, has confirmed what was reported earlier on Trend Hunter TV: Bling is dead. Over 100 blinged-out items have been featured on Trend Hunter in just a couple of years. Lagerfeld told the New York Times that crystals, sequins, rhinestones, and all that is glittery is done.
Karl Lagerfeld says that until the world economy gets back on the right track, designers should stop with the extravagance. He said the economic crisis is a “moral and physical housecleaning” and that bling should be stopped.
However, the economy won’t deter Lagerfeld. He said he has no limits by the company’s owners to change because of the economy. “We have no budget, we do what we want and throwing money out the window brings money back in through the front door,” Lagerfeld bragged. “The bottom line is that I don’t deal with the bottom line. The luxury in my life is I never have to think about it.” Attaboy Karl, keep hope alive.
Karl Lagerfeld says that until the world economy gets back on the right track, designers should stop with the extravagance. He said the economic crisis is a “moral and physical housecleaning” and that bling should be stopped.
However, the economy won’t deter Lagerfeld. He said he has no limits by the company’s owners to change because of the economy. “We have no budget, we do what we want and throwing money out the window brings money back in through the front door,” Lagerfeld bragged. “The bottom line is that I don’t deal with the bottom line. The luxury in my life is I never have to think about it.” Attaboy Karl, keep hope alive.
Trend Themes
1. Death of Bling - The decline of bling in fashion opens up opportunities for minimalistic and understated designs.
2. Economic Housecleaning - The global economic crisis calls for a shift in the fashion industry towards more affordable and sustainable options.
3. Unlimited Creativity - Designers with no budget constraints have the opportunity to explore unconventional materials and push the boundaries of luxury fashion.
Industry Implications
1. Fashion - The fashion industry needs to adapt to the death of bling and offer more alternative styles and designs.
2. Luxury - Luxury brands can capitalize on the economic housecleaning by offering more affordable and accessible luxury options.
3. Sustainability - The decline of bling presents an opportunity for the fashion industry to prioritize sustainability and environmentally-friendly practices.
2
Score
Popularity
Activity
Freshness
