Trader Joe's New Kanom Krok Thai Coconut Pancakes Have Landed
Katherine Pendrill — January 21, 2024 — Lifestyle
Thai coconut-rice pancakes, known as kanom krok in Thai, are one of the most popular Thai street food and now you can get them at your local Trader Joe's in the form of the brand's own Kanom Krok Thai Coconut Pancakes.
If you've been to Thailand, you've likely spotted kanom krok and their dome-shaped profile. Trader Joe's has now managed to recreate the classic street food by working with a supplier in Thailand who uses a batter of coconut milk, rice flour, cane and coconut sugars, tapioca starch, rice bran oil, and sea salt to make the bite-sized pancakes. Shredded young coconut and taro root are also baked in to give the pancakes a little extra texture. All you need to do to enjoy the pancakes at home is heat them up in a microwave or air fryer and you're good to go.
Image Credit: Trader Joe's
If you've been to Thailand, you've likely spotted kanom krok and their dome-shaped profile. Trader Joe's has now managed to recreate the classic street food by working with a supplier in Thailand who uses a batter of coconut milk, rice flour, cane and coconut sugars, tapioca starch, rice bran oil, and sea salt to make the bite-sized pancakes. Shredded young coconut and taro root are also baked in to give the pancakes a little extra texture. All you need to do to enjoy the pancakes at home is heat them up in a microwave or air fryer and you're good to go.
Image Credit: Trader Joe's
Trend Themes
1. Thai Coconut-rice Pancakes - Thai coconut-rice pancakes are gaining popularity as a convenient and delicious snack option.
2. Kanom Krok Thai Coconut Pancakes - Trader Joe's Kanom Krok Thai Coconut Pancakes offer a taste of authentic Thai street food at home.
3. Convenience Foods - Ready-to-eat pancakes like Trader Joe's Kanom Krok Thai Coconut Pancakes cater to consumers seeking quick and easy meals.
Industry Implications
1. Food and Beverage - The food and beverage industry is embracing the trend of recreating popular international street foods for convenient consumption.
2. Retail - The retail industry is capitalizing on the demand for unique and authentic food products by partnering with suppliers from around the world.
3. Microwave and Air Fryer Appliances - The microwave and air fryer industry benefits from the increasing popularity of ready-to-heat and hassle-free food options.
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