GoRuck's MACV-1 Jungle Rucking Boot Can Handle Any Climate
Madison Mackay — July 17, 2018 — Fashion
Famous for producing footwear that is tactical and long-lasting, GoRuck’s new MACV-1 Jungle Rucking Boots are lightweight yet durable enough to keep feet dry and protected through any climate.
After four years of developing, the new boots weigh only 14 ounces per boot making them the lightest product from the brand to date. All stress points are triple stitched to ensure absolutely no ripping or tearing. The uppers are created with a 1000D Cordura leather with both the outsole and midsole attached with an adhesive that is diamond-strong that allows them to form to any foot shape without stretching.
The sole of the new MACV-1 Jungle Rucking Boots are made from a soft and thick material that makes them easy to break in without blistering and comfortable enough to wear all day
After four years of developing, the new boots weigh only 14 ounces per boot making them the lightest product from the brand to date. All stress points are triple stitched to ensure absolutely no ripping or tearing. The uppers are created with a 1000D Cordura leather with both the outsole and midsole attached with an adhesive that is diamond-strong that allows them to form to any foot shape without stretching.
The sole of the new MACV-1 Jungle Rucking Boots are made from a soft and thick material that makes them easy to break in without blistering and comfortable enough to wear all day
Trend Themes
1. Lightweight Footwear - Opportunity for brands to innovate by creating lightweight yet durable boots for various outdoor activities.
2. Triple Stitching Technology - Potential for companies to utilize triple stitching to enhance the durability and longevity of their products.
3. Diamond-strength Adhesive - Disruptive innovation opportunity in the adhesive industry to develop diamond-strong adhesives for various applications.
Industry Implications
1. Outdoor Footwear - Outdoor footwear brands can incorporate lightweight materials and triple stitching technology to create durable and comfortable products.
2. Adhesive Manufacturing - Adhesive manufacturers can explore the development of diamond-strength adhesives for use in various industries, including footwear.
3. Apparel Manufacturing - Apparel manufacturers can embrace triple stitching technology to enhance the durability of their products, including shoes and outerwear.
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