The Dr. Oetker Jumbo Choc Chips Come in Two Varieties
Michael Hemsworth — November 25, 2018 — Lifestyle
References: oetker & talkingretail
The Dr. Oetker Jumbo Choc Chips have been launched by the brand in the UK as a new baking product for consumers who are seeking to make indulgent recipes from the comfort of their own kitchen. Coming in milk chocolate and dark chocolate varieties, the chips are about twice the size of traditional baking chocolate chips, which makes them perfect for traditional and modern recipes. The oversized nature of the baking ingredient makes infusing artisanal chocolate flavor into a recipe far easier rather than requiring bakers to use more product.
The Dr. Oetker Jumbo Choc Chips come in 125 gram bags and are part of the growing number of consumers looking to make their own treats rather than heading for their nearest bakery.
The Dr. Oetker Jumbo Choc Chips come in 125 gram bags and are part of the growing number of consumers looking to make their own treats rather than heading for their nearest bakery.
Trend Themes
1. Oversized Baking Chocolate Chips - The trend of innovative baking ingredients provides an opportunity for companies to create unique products that cater to home bakers looking to elevate their recipes.
2. DIY Baking - The trend of consumers making their own treats at home provides an opportunity for companies to create DIY baking product lines that offer convenience, quality and novelty.
3. Artisanal Flavor Infusions - The trend of artisanal flavor infusions in baking provides an opportunity for companies to create unique products that cater to consumers looking for high quality baking ingredients.
Industry Implications
1. Baking Ingredients - Manufacturers of baking ingredients can tap into this trend by offering oversized chocolate chips and other innovative products that add novelty and convenience to home bakers.
2. Food Retail - Food retailers can offer DIY baking product lines that cater to consumers looking for easy and convenient ways to make their own treats at home.
3. Chocolate Manufacturing - Chocolate manufacturers can tap into this trend by creating artisanal flavor infusions for baking ingredients, offering unique products that cater to consumers looking for high quality and unique ingredients for their recipes.
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