Juicy Couture's Comeback Continues with Its SS21 Range
Ellen Smith — February 11, 2021 — Fashion
References: juicycouture & hypebae
Anyone keeping an eye on fashion is not surprised by Juicy Couture's comeback. Leveraging the desire for nostalgia, the brand has been re-releasing some of its most-popular Y2K-inspired pieces, like its matching tracksuits. Now, the brand is back with a full Spring/Summer 2021 collection, which if highlighting some of the upcoming looks that can be expected from the brand.
The lookbook features heavy graphics, vivid colorways, plenty of rhinestones and velour throughout. Seamlessly combining nostalgia with a modern twist, this collection is perfect for those looking to take advantage of the brand's comfortable and instantly recognizable looks. In addition to clothing pieces, the line will feature accessories like handbags, jewelry and more. The range is expected to be released in the upcoming weeks.
Image Credit: Aidan Zamiri
The lookbook features heavy graphics, vivid colorways, plenty of rhinestones and velour throughout. Seamlessly combining nostalgia with a modern twist, this collection is perfect for those looking to take advantage of the brand's comfortable and instantly recognizable looks. In addition to clothing pieces, the line will feature accessories like handbags, jewelry and more. The range is expected to be released in the upcoming weeks.
Image Credit: Aidan Zamiri
Trend Themes
1. Nostalgic Fashion - Create fashion lines that draw inspiration from iconic styles of the past, while adding modern twists to appeal to younger consumers.
2. Comfortable and Recognizable Looks - Design and market clothing pieces and accessories with signature features that will be easily recognized by consumers and evoke feelings of nostalgia.
3. Rhinestones and Velour - Incorporate bold features like rhinestones and velour into fashion pieces to give them a distinctive and unique look.
Industry Implications
1. Fashion - Create fashion lines that draw inspiration from iconic styles of the past, while adding modern twists to appeal to younger consumers.
2. Accessories - Design and market accessories that complement and enhance the nostalgia-inspired clothing pieces by using elements like rhinestones and velour.
3. Retail - Partner with nostalgic brands to create exclusive collections that resonate with shoppers.
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