Fernweh Editions Takes You on a Journey to New England
References: fernweheditions
If you'd like to go or take someone on a journey to New England—whether that be due to homesickness or wanderlust—the New England: Winter Adventure Candle Gift Set by Fernweh Editions is the next best thing to the physical action of traveling there. This special capsule explores the unique landscape and heritage of northeast England through smells.
The journey to New England includes three unique fragrances. The Orchard Harvest boasts a combination of apples, pears, and pumpkin spice. Winter Pines features notes of pine, nutmeg, and woods. This core combination is enveloped in lavender, eucalyptus, vanilla, citrus, and mint. The Roaring Fireplace, on the other hand, seeks to evoke "pure coziness" with balsam and fresh spices.
Fernweh Editions makes this capsule available in six-ounce and 11-ounce containers.
Image Credit: Fernweh Editions
The journey to New England includes three unique fragrances. The Orchard Harvest boasts a combination of apples, pears, and pumpkin spice. Winter Pines features notes of pine, nutmeg, and woods. This core combination is enveloped in lavender, eucalyptus, vanilla, citrus, and mint. The Roaring Fireplace, on the other hand, seeks to evoke "pure coziness" with balsam and fresh spices.
Fernweh Editions makes this capsule available in six-ounce and 11-ounce containers.
Image Credit: Fernweh Editions
Trend Themes
1. Heritage-inspired Candles - Disruptive innovation opportunity: Creating candles that explore unique landscapes and heritages of different regions through scent profiles.
2. Travel-inspired Fragrance Capsules - Disruptive innovation opportunity: Developing fragrance capsules that transport consumers to different regions of the world without physically traveling.
3. Scent-based Nostalgia Products - Disruptive innovation opportunity: Creating products that use scent to evoke nostalgia and bring comfort to consumers, especially during times when travel is challenging.
Industry Implications
1. Home Fragrance - Disruptive innovation opportunity: Focus on using unique scents to create an immersive experience for consumers, especially during times when travel is challenging.
2. Tourism - Disruptive innovation opportunity: Develop scent-based products that allow people to experience the unique landscapes and heritages of different regions in a new and innovative way.
3. Gifts and Souvenirs - Disruptive innovation opportunity: Partner with local artisans to create unique fragrance capsules that represent different regions and cultures, providing a unique and immersive souvenir experience.
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