Jon Bertelli Puts a Lovable Spin on His Wildlife Captures
Emily Evans — August 16, 2011 — Eco
References: jonbertelli & mymodernmet
Those with a soft-spot for animals would agree that such captures undoubtedly have a lovable undertone, but these photographs from Jon Bertelli take adorable to a fun, furry new level. While based in Vancouver, Canada, Jon Bertelli has created his own niche for fun-loving animal portraits and prints, however, the work of this talented animal-loving artist has taken him to countless places in search of the perfect wildlife poses.
From portraits of wrinkled elephant behinds, drooping canine faces, and giraffes with heart-shaped spots, Jon Bertelli has chosen a range of muses for his special artwork. With each image from his animal photography telling its own imaginative story, it's hard to pick just one favorite.
Implications - Alongside the environmentally friendly craze that is sweeping over consumers, a similar adoration with animals is taking place. As consumers become more embracing of pets and desire to create connections with both wildlife and the outdoors, companies would be smart to embrace animals alongside their eco-initiatives.
From portraits of wrinkled elephant behinds, drooping canine faces, and giraffes with heart-shaped spots, Jon Bertelli has chosen a range of muses for his special artwork. With each image from his animal photography telling its own imaginative story, it's hard to pick just one favorite.
Implications - Alongside the environmentally friendly craze that is sweeping over consumers, a similar adoration with animals is taking place. As consumers become more embracing of pets and desire to create connections with both wildlife and the outdoors, companies would be smart to embrace animals alongside their eco-initiatives.
Trend Themes
1. Animal-friendly Consumerism - Companies can capitalize on the growing consumer desire to connect with wildlife and embrace pets alongside their eco-initiatives.
2. Playful Animal Portraits - There is a trend towards fun-loving animal portraits that capture the lovable and adorable side of wildlife.
3. Imaginative Animal Stories - Animal photography that tells imaginative stories is gaining popularity among those with a soft spot for animals.
Industry Implications
1. Eco-friendly Products - Companies in the eco-friendly industry can incorporate animal-friendly initiatives and products into their offerings.
2. Photography and Art - The photography and art industry can explore the market for playful animal portraits and prints as a disruptive innovation opportunity.
3. Pet and Wildlife Industry - The pet and wildlife industry can leverage the trend of creating connections with animals to develop new products and services that cater to this consumer desire.
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