The New Jollibee Delivery Service is Environmentally Friendly
Mishal Omar — December 12, 2017 — Business
References: jollibee.ph & news.abs-cbn
The new Jollibee delivery service in Manila, Philippines, is a new way for customers to enjoy the fast food chain's products that doesn't involve harming the environment.
Rather than offering a car delivery service, the fast food chain is taking the same route as UberEats with a biking service instead. The bikes themselves are sturdier and wider than most, ensuring they can store the delivered goods safely in transit. The Jollibee delivery service was specifically designed with bikes so that the company could avoid contributing to traffic congestion and pollution in the city.
There are currently 40 bikes near selected Jollibee branches in Manila, and the fast food chain is delivered with waterproof thermal bags for optimal quality.
Rather than offering a car delivery service, the fast food chain is taking the same route as UberEats with a biking service instead. The bikes themselves are sturdier and wider than most, ensuring they can store the delivered goods safely in transit. The Jollibee delivery service was specifically designed with bikes so that the company could avoid contributing to traffic congestion and pollution in the city.
There are currently 40 bikes near selected Jollibee branches in Manila, and the fast food chain is delivered with waterproof thermal bags for optimal quality.
Trend Themes
1. Bike Delivery Services - Fast food chains are adopting bike delivery services in order to reduce traffic congestion and pollution while also meeting customers' needs.
2. Sustainable Fast Food - Fast food chains are innovating sustainable ways to deliver food, which improves their environmental footprint.
3. Adopting Rideshare Services - Fast food chains are learning from rideshare services, such as UberEats, and replacing car deliveries with biking delivery services.
Industry Implications
1. Fast Food Industry - The fast food industry can improve its environmental footprint and meet customers' needs by adopting bike delivery services.
2. Logistics and Delivery Industry - There is an opportunity for the logistics and delivery industry to innovate sustainable methods for delivery purposes.
3. Ridesharing Industry - There is an opportunity for rideshare services, such as UberEats, to improve their environmental footprint by adopting environmentally friendly delivery methods.
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