Jolla's Open System Phone Can be Customized Inside & Out
Laura McQuarrie — September 25, 2014 — Tech
There are a lot of choices for smartphones on the market, but Jolla's offers something new that will be particularly appealing to those who like to customize their phones. The Sailfish OS that runs on Jolla is a gesture-based open system that describes itself as "a blank canvas," where you can select only the apps you want, rather than beginning with a bunch of pre-loaded apps that you know you'll never make use of. Although you have full control of what goes on inside your phone, the phone also supports a number of Android apps, such as favorites like Facebook, WhatsApp, Twitter and Instagram.
In addition to all of the neat ways that you can really take ownership of your phone's content, Jolla has a unique cover with NFC technology to detect what's on the back of the phone. With 'The Other Half' activated, this feature automatically changes the look of the phone's theme and fonts to match.
In addition to all of the neat ways that you can really take ownership of your phone's content, Jolla has a unique cover with NFC technology to detect what's on the back of the phone. With 'The Other Half' activated, this feature automatically changes the look of the phone's theme and fonts to match.
Trend Themes
1. Gesture-based Open OS - There is an opportunity for tech companies to develop gesture-based open operating systems that allow users to have full control over the content and layout of their smartphones by selecting only the apps they want to be loaded.
2. Customizable Phones - The rise of customizable smartphones like Jolla's offers opportunities for companies to explore innovative ways to let users personalize their phones both inside and out to improve user experience and drive customer loyalty.
3. Nfc-enabled Smartphone Covers - Developing NFC-enabled smartphone covers offers an opportunity to innovatively personalize smartphone themes and fonts in accordance with the detected items on the cover, enhancing the overall aesthetic appeal of the phone.
Industry Implications
1. Smartphone Manufacturing - Smartphone manufacturers can benefit from integrating customizable operating systems into their devices as a way to differentiate their brand and compete with established smartphone companies.
2. Mobile App Development - Mobile app developers can explore the possibility of developing applications that cater to personalized preferences and content, enabling customers to have full control over the apps that are loaded on their smartphones.
3. Consumer Electronics Accessories - Consumer electronics accessories manufacturers can develop innovative smartphone covers with NFC technology that enable customers to personalize their phones in real-time based on detected items, leading to an enhanced customer experience and increased customer loyalty.
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