Industrial Designer John Cho Moore Creates Sustainable Bags
Jaime Neely — May 20, 2011 — Eco
Follow industrial designer John Cho Moore while he hand crafts bags using bamboo and canvas. Throughout the video following Moore's journey of creating one of his bags from beginning to end, the designer expresses his distaste and dissatisfaction with the current industrial design process. Moore feels that products today carry no real value for consumers.
John Cho Moore hopes that customers will keep his bamboo and canvas bags for their entire lives, as each takes hours to construct and is made from sustainable materials. The video documents the designer's craftsmanship, skills, efforts and personal touches that go into the design and creation of his bags. Customers interested in purchasing one of the handcrafted bamboo bags can visit the designer's personal website.
John Cho Moore hopes that customers will keep his bamboo and canvas bags for their entire lives, as each takes hours to construct and is made from sustainable materials. The video documents the designer's craftsmanship, skills, efforts and personal touches that go into the design and creation of his bags. Customers interested in purchasing one of the handcrafted bamboo bags can visit the designer's personal website.
Trend Themes
1. Handmade Bags - Disruptive innovation opportunity: Explore the market for sustainable, handcrafted bags made from eco-friendly materials to cater to conscious consumers.
2. Sustainable Fashion - Disruptive innovation opportunity: Develop innovative solutions for creating fashion products that are environmentally friendly and have longer lifecycles to tackle the issue of fast fashion.
3. Artisanal Design - Disruptive innovation opportunity: Embrace the resurgence of artisanal craftsmanship by providing unique and personalized design experiences that cater to the growing demand for authenticity and individuality.
Industry Implications
1. Fashion and Accessories - Disruptive innovation opportunity: Integrate sustainable materials and craftsmanship techniques to disrupt the fashion industry and offer consumers eco-conscious options.
2. E-commerce - Disruptive innovation opportunity: Create an online platform that connects consumers with independent artisans, offering a curated selection of handmade products for a more personalized shopping experience.
3. Industrial Design - Disruptive innovation opportunity: Rethink the traditional industrial design process to prioritize sustainability and value creation for consumers, disrupting the current model of fast, disposable products.
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