The Jelly Belly Disney's Frozen 2 Collection is Flavorful
Michael Hemsworth — November 28, 2019 — Marketing
References: jellybelly & csnews
The Jelly Belly Disney's Frozen 2 Collection is here to offer avid fans of the animated feature film with a way to expand their fandom in a flavorful way.
The jelly bean collection includes an array of packaging options including a five-flavor gift box that highlights a handful of distinct flavors that match with the film's color palette. This includes Jewel Cream Soda, Jewel Very Cherry, Jewel, Berry Blue, Jewel Blueberry and Sour Orange. Other packaging varieties include a series of bags and tins that are all vibrantly branded with popular characters from the franchise.
The Jelly Belly Disney's Frozen 2 Collection is likely to be a hit amongst fans this holiday season as they continue to patronize theaters to see the second installment of the wildly popular animated film.
The jelly bean collection includes an array of packaging options including a five-flavor gift box that highlights a handful of distinct flavors that match with the film's color palette. This includes Jewel Cream Soda, Jewel Very Cherry, Jewel, Berry Blue, Jewel Blueberry and Sour Orange. Other packaging varieties include a series of bags and tins that are all vibrantly branded with popular characters from the franchise.
The Jelly Belly Disney's Frozen 2 Collection is likely to be a hit amongst fans this holiday season as they continue to patronize theaters to see the second installment of the wildly popular animated film.
Trend Themes
1. Branded Movie Merchandise - Creating unique and branded products inspired by popular movies, like the Jelly Belly Disney's Frozen 2 Collection, offers fans a way to engage with their favorite films outside of the theater.
2. Color-coordinated Product Packaging - Designing packaging that matches a film's color palette, like the jewel-themed boxes in the Jelly Belly Disney's Frozen 2 Collection, creates a visually cohesive and appealing product for consumers.
3. Character-branded Food Products - Developing food products featuring popular movie characters, such as the Jelly Belly Disney's Frozen 2 Collection, taps into fans' emotional connection with the characters and encourages repeat purchases.
Industry Implications
1. Food and Beverage - The food and beverage industry can capitalize on the trend of character-branded products, like the Jelly Belly Disney's Frozen 2 Collection, by creating unique and appealing offerings that engage consumers.
2. Entertainment Merchandise - The entertainment merchandise industry can explore opportunities to collaborate with popular film franchises, like the Jelly Belly Disney's Frozen 2 Collection, to create collectible and memorable products for fans.
3. Packaging Design - The packaging design industry has the potential to create visually appealing and cohesive packaging options, like the jewel-themed packaging in the Jelly Belly Disney's Frozen 2 Collection, that enhance the overall consumer experience.
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