The JD Sports Air Max is a Streamlined Version of a Classic Nike Model
Riley von Niessen — September 27, 2016 — Fashion
Available in a blue, white and black colorway, the JD Sports Air Max revitalizes the model by Nike to be a little more smooth by making use of an upper that features continuous material -- with the mesh blending in with the rest with ease.
The colorway of the JD Sports Air Max transitions from black on the sole to blue, with different aquatic tones leading up to white near the top of the upper. Each of the colors is separated in wave-like designs which add to the sleek appearance of the sneakers.
With most of the uppers dedicated to this pattern, the Nike Swoosh logo appears quite minimally on the heel. Lightweight, breathable and well-gripped, the JD Sports Air Max is a highly-functional trainer that's sure to protect it's wearer from shocks and impacts.
The colorway of the JD Sports Air Max transitions from black on the sole to blue, with different aquatic tones leading up to white near the top of the upper. Each of the colors is separated in wave-like designs which add to the sleek appearance of the sneakers.
With most of the uppers dedicated to this pattern, the Nike Swoosh logo appears quite minimally on the heel. Lightweight, breathable and well-gripped, the JD Sports Air Max is a highly-functional trainer that's sure to protect it's wearer from shocks and impacts.
Trend Themes
1. Sleek Sneaker Designs - Opportunities for companies to create sleek and visually appealing sneaker models for consumers.
2. Advanced Breathable Materials - Research and development of innovative materials that improve breathability and functionality in sneakers.
3. Minimalist Branding - Reducing branding on products can create a sleek appearance and allow for the design to speak for itself.
Industry Implications
1. Athletic Footwear - Athletic footwear companies can continue to innovate and improve their products with advanced materials and designs.
2. Fashion Retail - Fashion retailers can capitalize on the trend of minimalist branding in sneakers and offer more visually appealing and understated options for consumers.
3. Sporting Goods Retail - Sporting goods retailers can stock and promote sleek and advanced sneakers to appeal to athletes and fitness enthusiasts who prioritize both function and style.
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