The Jake Davis Test Shots Film Reveals the New Collection from K-Swiss
Leslie Chen — June 12, 2011 — Marketing
As part of the larger Jake Davis Test Shots series, this new video made for K-Swiss from the photographer captures the stunning beauty Mariana Dantec frolicking on the beach.
The clothes featured in the Jake Davis Test Shots video come from the new K-Swiss California Running Collection designed by Brendon Babenzien. Caught on a sunny beach with the wind blowing in her hair, Dantec is the perfect model to show off the casual collection. The accompanying video is also shot on city streets; showing the versatility of the brand and the people who wear it.
Take a look at the Jake Davis Test Shots video and you won't be able to resist the seductive movements and sounds featured in it.
The clothes featured in the Jake Davis Test Shots video come from the new K-Swiss California Running Collection designed by Brendon Babenzien. Caught on a sunny beach with the wind blowing in her hair, Dantec is the perfect model to show off the casual collection. The accompanying video is also shot on city streets; showing the versatility of the brand and the people who wear it.
Take a look at the Jake Davis Test Shots video and you won't be able to resist the seductive movements and sounds featured in it.
Trend Themes
1. Test Shots Series - The Test Shots series presents an opportunity for brands to showcase their collections through captivating videos.
2. California Running Collection - The California Running Collection by K-Swiss demonstrates the opportunity for disruptive innovation in the athletic apparel industry.
3. Streetwear Fashion - The Jake Davis Test Shots video highlights the growing trend of streetwear fashion and the potential for innovative designs within this market.
Industry Implications
1. Fashion Industry - The fashion industry can benefit from adopting the Test Shots series concept to showcase their clothing lines in a visually captivating way.
2. Athletic Apparel Industry - The K-Swiss California Running Collection represents a disruptive opportunity for innovation and growth in the athletic apparel industry.
3. Streetwear Industry - The Jake Davis Test Shots video demonstrates the potential for disruptive innovation in the streetwear industry by showcasing unique designs and styles.
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