J Viewz 'Rivers and Homes' Video is Multidimensional
Sarah Moore — May 30, 2012 — Pop Culture
Stop motion techniques make for an eye-catching and interesting way to present material, but the J Viewz Rivers and Homes video has taken the technique and expanded on it to create a video within a video.
To create the picture-in-picture effect, the directors first filmed the music video in the traditional style. They then took 2000 still photos from within the shoot and distributed hard copies of the images to 300 fans on a J Viewz tour in Israel. Each fan was then photographed holding a screenshot from the original video and then that image was re-inserted into the film.
By inserting these images into the production, the second half of the video is a short motion version variation of the beginning of the video, told through pictures held by fans of the band.
To create the picture-in-picture effect, the directors first filmed the music video in the traditional style. They then took 2000 still photos from within the shoot and distributed hard copies of the images to 300 fans on a J Viewz tour in Israel. Each fan was then photographed holding a screenshot from the original video and then that image was re-inserted into the film.
By inserting these images into the production, the second half of the video is a short motion version variation of the beginning of the video, told through pictures held by fans of the band.
Trend Themes
1. Multidimensional Stop Motion - Exploring the use of stop motion techniques in creating multidimensional videos.
2. Fan Participation in Video Production - Incorporating fan involvement in the creation of music videos through the distribution and inclusion of their own photos.
3. Picture-in-picture Effect - Utilizing the picture-in-picture effect to enhance storytelling and create unique visual experiences.
Industry Implications
1. Music & Entertainment - Opportunities for musicians and artists to engage with fans through innovative video production techniques.
2. Photography - Creating new avenues for photographers to collaborate with musicians and filmmakers in the production of visually captivating videos.
3. Digital Marketing - Leveraging fan participation and interactive storytelling to create engaging content for brands and marketers.
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