Caryl Baker Visage Launched the Island Heat Collection for Summer 2018
Riley von Niessen — June 6, 2018 — Fashion
References: carylbakervisage
Face spa and beauty brand Caryl Baker Visage is gearing up for the summer with a range of new releases, including the colorful lipsticks that make up its Summer Heat Collection, as well as a pair of versatile highlighters that help consumers get that perfect glow.
Six different shades make up the Summer Heat Collection, which are dubbed 100%, Bellini, Lotus, Major, Pinky Swear, and Sunrise. These shades range from a hot pink, a beige-toned nude, and lilac, to coral-tinged reds that come in variations that are suitable for all skin tones. All of the shades boast vitamin-enriched formulas that combine avocado oil and shea butter, allowing them to hydrate the lips while providing plenty of pigment.
The brand has a total of 33 locations across Canada, most of which are consolidated within Ontario, however consumers can also get ahold of its skincare and beauty products online.
Six different shades make up the Summer Heat Collection, which are dubbed 100%, Bellini, Lotus, Major, Pinky Swear, and Sunrise. These shades range from a hot pink, a beige-toned nude, and lilac, to coral-tinged reds that come in variations that are suitable for all skin tones. All of the shades boast vitamin-enriched formulas that combine avocado oil and shea butter, allowing them to hydrate the lips while providing plenty of pigment.
The brand has a total of 33 locations across Canada, most of which are consolidated within Ontario, however consumers can also get ahold of its skincare and beauty products online.
Trend Themes
1. Vitamin-enriched Cosmetics - There is an opportunity for beauty brands to develop cosmetics infused with vitamins and other skincare ingredients to provide multiple benefits to consumers.
2. Summer-themed Collections - Beauty brands can create limited edition collections to fit seasonal themes for eye-catching and appealing products for consumers.
3. Versatile Highlighters - There is potential for brands to create makeup products that have multiple uses, such as the highlighters featured in this collection.
Industry Implications
1. Beauty & Skincare - Beauty brands can take note of Caryl Baker Visage's Vitamin-enriched lip shades and develop their own similar products with added skincare benefits.
2. Online Retail - As Caryl Baker Visage has an online store, other beauty brands can follow suit and optimize the use of online platforms to increase their reach and sales.
3. Retail Franchises - Investors can look into opening a retail franchise that offers unique and appealing seasonal collections, such as the Island Heat Collection.
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