iPhone Users Have Twice as Much Sex as Android Users
Katie Zimmer — August 14, 2010 — Naughty
References: gizmodo
That's right, quantitative research done by OkCupid has revealed that iPhone users are not only sexier than other smart phone users, but also have more sexual partners by age thirty.
The report indicates that iPhone users have twice as much sex as Android users. No matter how you look at the data, it seems as though iPhone really do make you sexier. Check out the links provided to learn more.
Implications - With the economic recession still at the backs of many consumers' minds, many individuals require different forms of enticing to purchase a product. Sexual appeal is a great way to secure this recognition as this is a basic human instinct.
The report indicates that iPhone users have twice as much sex as Android users. No matter how you look at the data, it seems as though iPhone really do make you sexier. Check out the links provided to learn more.
Implications - With the economic recession still at the backs of many consumers' minds, many individuals require different forms of enticing to purchase a product. Sexual appeal is a great way to secure this recognition as this is a basic human instinct.
Trend Themes
1. Sex Appeal Marketing - Companies can leverage the basic human instinct for sexual appeal to entice consumers and increase product sales.
2. Brand Loyalty - The preference for iPhone among users can be attributed to factors beyond functionality, such as sex appeal, creating opportunities for brands to build loyal customer bases.
3. Psychological Brand Associations - Building associations between a brand and positive, desirable traits like sexiness can enhance brand perception and customer engagement.
Industry Implications
1. Smartphone Manufacturing - Manufacturers can explore incorporating elements of sex appeal in their smartphone designs to attract a larger customer base and gain a competitive edge.
2. Marketing and Advertising - Agencies can develop compelling campaigns that tap into the allure of sex appeal, helping brands stand out in a crowded market and connect with consumers on a deeper level.
3. Consumer Goods and Retail - Businesses in various sectors can explore partnerships or collaborations with sex appeal-focused brands to enhance their product offerings and attract a wider demographic.
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