Ilva Hetmann in a Prismatic Shoot Interview Germany February 2012
Rebecca Byers — February 25, 2012 — Fashion
References: blog.interview.de & xaxor
Model Ilva Hetmann stars in a light-infused editorial for Interview Germany February 2012. While many publications have capitalized on the hectic patterns that have come to define the spring/summer 2012 season, this shoot takes the theme to a whole new level by projecting colored prints onto Ilva Hetmann, and blurring the technique with post-production adjustments to create a bold and surreal collection of images.
Ilva Hetmann was photographed by Markus Pritzi for the German branch of Interview Magazine. The white background of the shoot gives the bright light-driven color a vibrant and prismatic effect that make it hard to tell between the patterns that are a part of the clothes and the projections.
The Interview Germany February 2012 issue is actually the first-ever for the publication, and features Lana Del Ray on the cover.
Ilva Hetmann was photographed by Markus Pritzi for the German branch of Interview Magazine. The white background of the shoot gives the bright light-driven color a vibrant and prismatic effect that make it hard to tell between the patterns that are a part of the clothes and the projections.
The Interview Germany February 2012 issue is actually the first-ever for the publication, and features Lana Del Ray on the cover.
Trend Themes
1. Light-infused Fashion - Disruptive innovation opportunity: Develop clothing that incorporates light-infused designs to create a vibrant and dynamic fashion statement.
2. Projection Fashion Photography - Disruptive innovation opportunity: Combine fashion photography with projection techniques to create surreal and visually captivating images.
3. Post-production Blurring - Disruptive innovation opportunity: Explore post-production techniques that blur the line between patterns on clothes and projected prints for a bold and unconventional visual effect.
Industry Implications
1. Fashion - Disruptive innovation opportunity: Integrate light-infused designs and projection techniques to revolutionize the fashion industry with unique and visually striking garments.
2. Photography - Disruptive innovation opportunity: Incorporate projection techniques and post-production blurring to redefine fashion photography and create captivating and artistic visuals.
3. Magazine Publishing - Disruptive innovation opportunity: Embrace innovative photography methods and visually stunning concepts to attract readers and differentiate from traditional fashion magazines.
4.7
Score
Popularity
Activity
Freshness
