EXCLUSIVE MW Interior Furniture Shares Mix-and-Match Seating
Laura McQuarrie — January 6, 2022 — Art & Design
References: mojow-mobiliers.ch & prnewswire
MOJOW's new EXCLUSIVE MW range of interior furniture consists of five armchairs and sofas that can be mixed and matched to inject color, personality and style into a variety of settings. The bold and luxurious sculptural seating solutions share designs by brand creator Olivier Santini and they stand out for their lively, avant-garde style.
The interior furniture designs were created with demanding, aesthete clientele in mind and they capture the spirit of the brand: "bold design, raw material, perfect finish and attention to the slightest detail." Developed and produced in France, the luxury furniture pieces are made with recyclable and biodegradable TPU seats, high-resistance transparent sides (tempered diamond or Securit.) The cushions and glass components can be printed, engraved and otherwise customized with details to add personalized touches to the dynamic pieces.
The interior furniture designs were created with demanding, aesthete clientele in mind and they capture the spirit of the brand: "bold design, raw material, perfect finish and attention to the slightest detail." Developed and produced in France, the luxury furniture pieces are made with recyclable and biodegradable TPU seats, high-resistance transparent sides (tempered diamond or Securit.) The cushions and glass components can be printed, engraved and otherwise customized with details to add personalized touches to the dynamic pieces.
Trend Themes
1. Mix-and-match Interior Furniture - The ability to mix and match furniture pieces to create unique designs offers an opportunity for disruptive innovation in interior design.
2. Sculptural Furniture Designs - The popularity of bold and avant-garde furniture designs suggests a growing demand for creativity and uniqueness in the furniture industry.
3. Customizable Furniture Components - The ability to print, engrave, and customize furniture components allows for disruptive innovation in the personalization of luxury furniture pieces.
Industry Implications
1. Interior Design - The mix-and-match aspect of the new furniture range presents opportunities for disruption in interior design.
2. Luxury Furniture - The sculptural and avant-garde qualities of the furniture pieces cater to a high-end clientele and create opportunities for disruptive innovation in luxury furniture design.
3. Customizable Furniture Production - The innovative use of recyclable and biodegradable materials in combination with customizable components create opportunities for disruptive innovation in furniture production and sustainability.
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