Scentbird's Members-Only Face Masks are Infused with Healing Crystals
Laura McQuarrie — June 12, 2019 — Fashion
Crystal-inspired beauty products are making their way to the mainstream and Scentbird is now offering its members access to an exclusive range of crystal-infused face masks. According to Scentbird co-founder Mariya Nurislamova, "Every new innovation makes us crave creature comforts found in nature, which brought us to crystals. No longer 'New Age,' crystals have taken the beauty world by storm, and, here at Scentbird, we couldn't be more excited."
Each product in the colorful skincare range features a different kind of healing crystal or gemstone, as well as a different property. While the Rose Quartz Nourishing Mask is extremely moisturizing, plumping, smoothing and anti-aging thanks to ingredients like rosehip seed oil, the Amethyst Calming Cooling Mask soothes with lavender flower water. Other products in the range feature infusions of citrine, moonstone and black onyx.
Each product in the colorful skincare range features a different kind of healing crystal or gemstone, as well as a different property. While the Rose Quartz Nourishing Mask is extremely moisturizing, plumping, smoothing and anti-aging thanks to ingredients like rosehip seed oil, the Amethyst Calming Cooling Mask soothes with lavender flower water. Other products in the range feature infusions of citrine, moonstone and black onyx.
Trend Themes
1. Crystal-infused Beauty Products - The rise of crystal-infused beauty products offers an opportunity for companies to innovate with new crystal-infused skincare and makeup products.
2. Nature-inspired Skincare - Consumers' growing interest in natural ingredients and desire for self-care creates an opportunity for companies to innovate with nature-inspired skincare products like crystal-infused face masks.
3. Personalized Beauty - The trend towards personalized beauty provides an opportunity for companies to create customized crystal-infused skincare and beauty products based on customers' individual needs and preferences.
Industry Implications
1. Beauty and Skincare - The beauty and skincare industry can take advantage of the trend towards crystal-infused beauty products by creating new product lines featuring healing crystals and unique properties.
2. Wellness and Self-care - The wellness and self-care industry can capitalize on the popularity of crystal-infused products by offering a range of products and services that promote physical and mental well-being.
3. Subscription Box Services - The rise of subscription box services like Scentbird that offer exclusive crystal-infused face masks creates an opportunity for companies to provide personalized and convenient access to emerging beauty trends.
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