Ideas
Explore the world's #1 largest database of ideas and innovations, with 478,618 inspiring examples.
Trend Reports
Discover why 1,287 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 104,870 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,287 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 104,870 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,232 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 478,618 cutting edge ideas.

Optical Illusion Rugs

Clean the Sky - Positive Eco Trends & Breakthroughs

Patricia Urquiola's New Rugs Use Block of Color and Bold Outlines

— March 14, 2018 — Art & Design
Spanish designer Patricia Urquiola creates stunning optical illusion rugs that do not only fit the interior design of the modern-styled abode, but can also double up as wall art pieces. The maker used geometrical pattering and color theory to create two rugs, Rotazioni and Visioni, that trick the untrained eye with a false sense of depth.

The optical illusion rugs rely on color blocks that vary in saturation and hue, geometric shapes and their repetition throughout, as well as bold black outlines that guide the eye to trickery. For Rotazioni, meaning "rotations" in Italian, Urquiola overlays a "set of cylindrical shapes," while for Visioni the featured shapes are rectangles and parallelograms that introduce similar 3D effects.

The optical illusion rugs are bound to be a wonderful and artful fit for any home interior.

Photo Credits: Lorenzo Gironi
Trend Themes
1. Optical Illusion Rugs - Disruptive innovation opportunity: Explore the use of color theory and geometric patterns to create visually deceptive rugs for interior design.
2. Modern-styled Abode - Disruptive innovation opportunity: Develop new interior design concepts that blend modern aesthetics with artful and functional elements.
3. False Sense of Depth - Disruptive innovation opportunity: Invent new techniques or materials that create optical illusions and enhance the perception of depth in various applications.
Industry Implications
1. Interior Design - Disruptive innovation opportunity: Collaborate with designers to incorporate optical illusion rugs and other innovative concepts into home decor.
2. Textile Manufacturing - Disruptive innovation opportunity: Experiment with new materials and manufacturing processes to create visually stunning and functional rugs with optical illusions.
3. Art and Decor - Disruptive innovation opportunity: Merge art and functionality by exploring ways to make optical illusion rugs and other pieces serve as both decorative elements and artistic masterpieces.
5.2
Score
Popularity
Activity
Freshness