'illumi – A Dazzling World of Lights' Opens this Week in Mississauga
Grace Mahas — September 13, 2022 — Art & Design
References: mississauga.illumi
'illumi – A Dazzling World of Lights' is set to light up the night sky in Mississauga. Opening on Wednesday, September 14th, the extraordinary light show is the first of its kind in the Toronto market and the world's largest light, sound, and multimedia show. Some of the shows include the Cavalia Horses, the Infinite Poles, and the Tunnel of Love -- to name a few.
The incredible light show was created by Normand Latourelle, the Creator and Artistic Director of the hit shows, Cavalia and Odysséo, two of the largest touring productions in the world. Visitors to illumi will be transported worldwide with unique, grandiose, and enchanting settings brought to life through never-before-seen installations, imagery, breathtaking sceneries, and technological displays spread throughout the massive site.
The incredible light show was created by Normand Latourelle, the Creator and Artistic Director of the hit shows, Cavalia and Odysséo, two of the largest touring productions in the world. Visitors to illumi will be transported worldwide with unique, grandiose, and enchanting settings brought to life through never-before-seen installations, imagery, breathtaking sceneries, and technological displays spread throughout the massive site.
Trend Themes
1. Immersive Light Shows - There's an opportunity for event planners and artists to create immersive and interactive light shows that transport visitors to different worlds using innovative technology.
2. Multimedia Entertainment - The integration of lights, music, sounds, and images can enhance the immersive nature of entertainment, providing an innovative way to engage audiences in various industries.
3. Light Art Installations - There's a growing interest in light as an artistic medium and a tool for creating meaningful installations, sparking opportunities for creative expression and unique experiences.
Industry Implications
1. Event Planning - Event planners can leverage immersive light shows as a unique selling point to attract clients and create unforgettable experiences.
2. Tourism - Light festivals can increase tourism revenue by offering an attractive and engaging reason for people to visit different destinations.
3. Art and Design - The use of light in installations and public spaces can provide new opportunities for artists and designers to showcase their work and engage with people in innovative ways.
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