iCubes Helps Brands Conceive and Execute Email Campaigns
Rahul Kalvapalle — March 24, 2016 — Marketing
iCubes is a digital and email marketing service provider, based outside the Indian capital of New Delhi, whose business is built around helping brands gain and retain customers by making use of email, mobile and other platforms.
One of iCubes' most popular offerings are its outsourced email marketing solutions. These services offer clients with a range of services including campaign consulting, conceptualization, design and execution. This allows clients to self-control their email marketing campaigns while taking advantage of iCubes' expertise in chosen domains.
The email marketing service provider already works with several large Indian and global brands including Radisson Blue, Titan Watches, Taj Hotels and FabIndia. The company also offers educational email marketing workshops and certifications, helping to nurture the next generation of email marketers in the burgeoning Indian market.
One of iCubes' most popular offerings are its outsourced email marketing solutions. These services offer clients with a range of services including campaign consulting, conceptualization, design and execution. This allows clients to self-control their email marketing campaigns while taking advantage of iCubes' expertise in chosen domains.
The email marketing service provider already works with several large Indian and global brands including Radisson Blue, Titan Watches, Taj Hotels and FabIndia. The company also offers educational email marketing workshops and certifications, helping to nurture the next generation of email marketers in the burgeoning Indian market.
Trend Themes
1. Email Marketing Outsourcing - The trend of outsourcing email marketing campaigns to specialized providers like iCubes is growing as businesses look for cost-effective solutions to improve their email marketing strategies.
2. Email Campaign Consulting & Education - The trend of companies seeking consulting services and educational workshops like iCubes' to improve their own in-house email marketing capabilities is on the rise.
3. Cross-platform Email Marketing - The trend of integrating email marketing campaigns with other platforms such as mobile marketing is on the rise as businesses aim to deliver more personalized and targeted messaging to their customers.
Industry Implications
1. Digital Marketing Services - Companies offering email marketing outsourcing, consulting and education services like iCubes are disrupting the traditional digital marketing services industry.
2. Hospitality & Tourism - iCubes already works with several large hospitality and tourism brands, demonstrating the importance of email marketing in this industry and the opportunity for more providers to offer specialized email marketing solutions.
3. Retail & E-commerce - The rise of cross-platform email marketing is particularly impacting the retail and e-commerce industries, where providers like iCubes can help businesses deliver more personalized messaging to their customers.
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