These Refreshing Drinks are Made from Icelandic Spring Water
Mishal Omar — September 14, 2016 — Eco
References: sjavarklasinn.is & thedieline
The Icelandic spring water that was used as the base of these lemonades was filtered through the natural process of flowing through many layers of volcanic rock.
Called 'Alda Iceland,' the drinks were designed by the agency 'Iceland Ocean Cluster' to reflect their refreshing taste and nutritious ingredients. The drinks are made from Icelandic spring water and other natural ingredients and the resulting lemonades contain the natural protein marine collagen, which has been shown to be beneficial to people's health. All of the ingredients that were used to make up these lemonades were sustainably sourced.
By focusing on health as well as maintaining ethical and eco-friendly production standards, Alda Iceland manages to create a product that caters to the modern consumer who is more conscientious of what they put in their bodies and of their own environmental impact.
Called 'Alda Iceland,' the drinks were designed by the agency 'Iceland Ocean Cluster' to reflect their refreshing taste and nutritious ingredients. The drinks are made from Icelandic spring water and other natural ingredients and the resulting lemonades contain the natural protein marine collagen, which has been shown to be beneficial to people's health. All of the ingredients that were used to make up these lemonades were sustainably sourced.
By focusing on health as well as maintaining ethical and eco-friendly production standards, Alda Iceland manages to create a product that caters to the modern consumer who is more conscientious of what they put in their bodies and of their own environmental impact.
Trend Themes
1. Eco-friendly Beverages - Opportunities for companies to create eco-friendly beverages that use sustainable and ethically sourced ingredients, which cater to the health and environment-conscious consumers.
2. Natural Protein Ingredients - The trend of incorporating natural protein supplements like marine collagen in functional beverages, which promote health benefits to consumers.
3. Volcanic Rock Filtration - The emergence of using volcanic rock filtration process as a premium selling point for spring water-based beverages, thereby offering a healthier and flavor-rich beverage experience.
Industry Implications
1. Beverage Industry - An opportunity for beverage companies to incorporate unique and sustainable ingredients and production methods in order to offer drinks that cater to the health and wellness industry and also ethically conscious customers.
2. Health & Wellness Industry - An opportunity for health and wellness companies to market natural protein-based beverages, targeting customers looking for engaging and nutritious functional beverages.
3. Premium Beverage Industry - An opportunity for companies in the premium beverage industry to differentiate existing products by incorporating volcanic rock filtration process and sustainably sourced ingredients, thereby satisfying the increasing demand for eco-friendly and unique tasting beverages.
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