The 'I Heart Design' 'Designs-in-a-Box' Room Makeover Service
Katie Cordrey — July 19, 2010 — Art & Design
References: iheartdesignbyavenue & springwise
I Heart Design offers theme-based interior design solutions customized to fit individual situations. Customers choose from prepackaged styles, send lots of photographs and measurements, information about goals for the room, and special needs for their room makeover.
A box of customized redecoration information with room layouts, furniture specifications, color recommendations, window treatment style choices and some small tools soon arrives. Customers can then purchase recommended items for their room makeover from a personal online design board at the I Heart Design site if they like.
A box of customized redecoration information with room layouts, furniture specifications, color recommendations, window treatment style choices and some small tools soon arrives. Customers can then purchase recommended items for their room makeover from a personal online design board at the I Heart Design site if they like.
Trend Themes
1. Theme-based Interior Design - I Heart Design's theme-based interior design solutions offer a disruptive innovation opportunity for the traditional interior design industry, as it leverages technology to provide customized designs and convenience.
2. Customized Redecoration Information - I Heart Design's customized redecoration information box disrupts the traditional interior design industry by providing customers with all the information they need to redecorate a room on their own.
3. Online Design Board - I Heart Design's online design board offers a disruptive innovation opportunity for the e-commerce industry by allowing customers to purchase recommended items for their room makeover directly from their design board.
Industry Implications
1. Interior Design - I Heart Design's theme-based and customized interior design solutions disrupt the traditional interior design industry.
2. E-commerce - I Heart Design's online design board provides a disruptive innovation opportunity for the e-commerce industry, allowing customers to purchase recommended items directly from the design board.
3. Home Decor and Furniture - I Heart Design's customized redecoration information box offers a disruptive innovation opportunity for the home decor and furniture industry, providing customers with specific furniture specifications and window treatment styles.
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