Kevin Young — June 18, 2012 — Marketing
References:
This infographic created by LiveScience, called ‘How Common is Sleepwalking,’ provides details about people who tend to sleepwalk.
It’s quite unsettling to be fully awake and doing everyday tasks while your body is in sleep mode. Anything can happen and sometimes safety can become an issue. There are many people who sleepwalk yet they don’t know the causes or even the fact that they’re up and about at night.
LiveScience provides statistics that show 30% of Americans have sleep walked and up to 30% of children do the same. Although sleepwalking decreases as people age, it’s still a problem for those who can’t control it. The statistics also show that those with alcohol abuse or depression are 3.5 times more likely to sleep walk.
It’s quite unsettling to be fully awake and doing everyday tasks while your body is in sleep mode. Anything can happen and sometimes safety can become an issue. There are many people who sleepwalk yet they don’t know the causes or even the fact that they’re up and about at night.
LiveScience provides statistics that show 30% of Americans have sleep walked and up to 30% of children do the same. Although sleepwalking decreases as people age, it’s still a problem for those who can’t control it. The statistics also show that those with alcohol abuse or depression are 3.5 times more likely to sleep walk.
Trend Themes
1. Sleepwalking Awareness - There is an opportunity for companies to develop innovative products or solutions that help raise awareness about sleepwalking and educate people on its causes and prevention.
2. Sleepwalking Safety - Companies can explore disruptive technologies or services that enhance safety measures for sleepwalkers, such as smart home systems or wearable devices specifically designed to monitor and alert in case of sleepwalking incidents.
3. Sleepwalking Support - There is a potential for disruptive innovations in the healthcare industry to provide better support and treatment options for individuals who sleepwalk, ranging from advanced sleep monitoring tools to customized therapy programs.
Industry Implications
1. Healthcare - The healthcare industry can explore new opportunities to address sleepwalking and improve patients' overall well-being through innovative treatments and solutions.
2. Technology - The technology industry can develop cutting-edge devices, software, and applications that assist in sleepwalking prevention, monitoring, and intervention, revolutionizing sleep-related technologies.
3. Education - The education industry can provide valuable resources and educational programs to increase public awareness and understanding of sleepwalking, helping to minimize its associated risks and impacts.
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