Females Show their Comic Pride in 'Hot Chicks in Batman Shirts'
Amanda Chang — December 31, 2010 — Naughty
References: nerdbastards & unrealitymag
Whoever said being a nerd is not sexy would completely disagree after seeing the 'Hot Chicks in Batman Shirts' photo series. In fact, studies may show that a woman can become 100x more attractive if she loves superheros like Batman.
If you're still unconvinced however, be sure to check out the featured gallery to get a glimpse of just how appealing these 'Hot Chicks in Batman Shirts' really are.
Implications - Consumers enjoy pop culture references in products because it speaks to specific subcultures that affiliate with the allusions. As such, if a corporation's targeting a specific demographic as a new source of revenue, they should research franchises which appeal most to these groups and utilize references to these franchises as design elements for products and services.
If you're still unconvinced however, be sure to check out the featured gallery to get a glimpse of just how appealing these 'Hot Chicks in Batman Shirts' really are.
Implications - Consumers enjoy pop culture references in products because it speaks to specific subcultures that affiliate with the allusions. As such, if a corporation's targeting a specific demographic as a new source of revenue, they should research franchises which appeal most to these groups and utilize references to these franchises as design elements for products and services.
Trend Themes
1. Pop Culture References - Incorporating pop culture references into products and services can appeal to specific subcultures and attract new sources of revenue.
2. Targeting Specific Demographics - Researching franchises that appeal to specific demographic groups can help corporations create products and services that resonate with those audiences.
3. Design Elements for Products - Utilizing references to popular franchises as design elements can enhance the appeal of products and services.
Industry Implications
1. Fashion - Fashion brands can incorporate pop culture references into their designs to appeal to specific subcultures and increase sales among targeted demographics.
2. Entertainment - Entertainment companies can create products and services inspired by popular franchises to attract fans and generate additional revenue streams.
3. Marketing and Advertising - Marketing and advertising agencies can leverage pop culture references as design elements in campaigns to connect with specific demographic groups and increase brand recognition.
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