Hope For The Warriors Coffee Supports Service Members
Michael Hemsworth — April 16, 2021 — Marketing
References: trilliantfood & csnews
Hope For The Warriors Coffee has been released by Trilliant Food & Nutrition as a single-serve coffee for consumers that will see a portion of sales going towards a good cause.
The coffee was created in collaboration between Trilliant and Hope For The Warriors and will see sales going to the nonprofit to help continuing to offer comprehensive programs for active service members, veterans and military families. The coffee comes in 42 or 80-count size options in three roasts to choose from including Donut Shop, Morning Blend and French Roast.
The Hope For The Warriors Coffee is sure to come as a welcome addition to the market amongst consumers seeking out a high-quality coffee to try out that will also support a great cause.
The coffee was created in collaboration between Trilliant and Hope For The Warriors and will see sales going to the nonprofit to help continuing to offer comprehensive programs for active service members, veterans and military families. The coffee comes in 42 or 80-count size options in three roasts to choose from including Donut Shop, Morning Blend and French Roast.
The Hope For The Warriors Coffee is sure to come as a welcome addition to the market amongst consumers seeking out a high-quality coffee to try out that will also support a great cause.
Trend Themes
1. Cause-based Coffee Brands - Entrepreneurs can create coffee brands that support a good cause cohesively with the type of coffee they offer.
2. Nonprofit Collaborations - Nonprofits can collaborate with companies to support their programs through product sales, such as with Hope for the Warriors Coffee and Trilliant Food & Nutrition, creating an opportunity for nonprofits to extend their reach to more people.
3. Single-serve Coffee Market - The single-serve coffee market is still a relatively untapped market, providing entrepreneurs with an opportunity to offer more novelty flavors and serve a purpose through incorporating aspects of social responsibility that align with consumers' values.
Industry Implications
1. Coffee Industry - Companies in the coffee industry can create unique coffee blends to support a broader mission of social responsibility that is genuine to the brand and resonates with consumers.
2. Nonprofit Industry - Nonprofit organizations can offer more product collaborations with companies outside of the charity sector that align with their mission and social impact goals.
3. Military and Veteran Resources - Organizations that serve military personnel, active-duty members, veterans, and their families can collaborate with companies to create products for fundraising efforts and spread awareness of the resources and programs they offer.
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