The HOPE Fall/Winter 2018 Range Channels Individualism
References: hope-sthlm & highsnobiety
The new HOPE Fall/Winter 2018 range offers pieces that celebrate individuality by breaking free from convention. The latest collection by the label dials all the way back to a lost way of dressing when the attention was highlighted on individual pieces. HOPE aims to bring back this emphasis on individual items, shedding light on how every garment serves a specific purpose in any wardrobe. It still encourages mix-and-matching, however, at the core, it ensures a sense of uniqueness and ignores convention.
Some of the standout pieces from the HOPE Fall/Winter 2018 collection are the short bowling jackets, checked car coats detailed with faux fur, short-sleeved dresses, shimmering suits and floral-printed shirts.
Some of the standout pieces from the HOPE Fall/Winter 2018 collection are the short bowling jackets, checked car coats detailed with faux fur, short-sleeved dresses, shimmering suits and floral-printed shirts.
Trend Themes
1. Individuality-centric Fashion - The HOPE Fall/Winter 2018 range breaks free from convention, focusing on individual pieces that celebrate uniqueness.
2. Return to Lost Fashion Styles - HOPE aims to bring back a lost way of dressing, highlighting the importance of individual garments in any wardrobe.
3. Emphasis on Unconventional Mixing and Matching - While encouraging mix-and-matching, HOPE ensures a sense of uniqueness and rejects conventional fashion norms.
Industry Implications
1. Fashion Retail - Fashion retailers can capitalize on the trend of individuality-centric fashion by offering unique and unconventional pieces in their collections.
2. Retro & Vintage Fashion - Retro and vintage fashion brands have an opportunity to cater to the trend of returning to lost fashion styles, offering nostalgic and unique clothing options.
3. Personal Styling - Personal stylists can embrace the trend of unconventional mixing and matching, providing clients with guidance on creating unique and non-conformist outfits.
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